By Lauren Jung, Co-founder at The ShelfTrick or treat, friends!It's that time of year again when everyone launches into a frenzy of costume planning, pumpkin carving, and gooley party decor prepping.If you think Halloween is just reserved for brands that sell costumes and party decor though, think again. Halloween is THE holiday to get creative and everyone is looking for innovative DIY ideas to make their Halloween a hit. Time to cash in on Halloween sales like a pirate!  

Your Guide to Halloween Marketing In 2016: Infographic