Are you looking for innovative ways to retain your talented communications professionals? In the current job market, maybe you're having difficulty attracting top talent to your organization and team?

The award winning Strategic Public Relations program at the George Washington University provides you with the rare opportunity to gain the latest practical skills, big-picture strategic thinking, and real-world approaches in media relations, crisis management, international PR, and public affairs to enable you to represent clients in any context.

Lawrence J. Parnell, M.B.A., Associate Professor and Director of the George Washington University Master’s in Strategic Public Relations program discusses two ways his program is helping address these challenges.