Leidar, a leading Swiss public relations and advisory firm, is expanding its business into the United States and has appointed two new partners to lead the U.S. operations offices in New York City and Washington, D.C..

David Cohen will serve as the Managing Partner of Leidar’s New York office. Cohen has over 20 years of experience in public relations, with a focus on the technology and financial services sectors. He has held senior positions at several leading PR firms, including Edelman and Brunswick Group. While Mary Beth Rogers will serve as the Managing Partner of Leidar’s Washington, D.C. office. Rogers has over 30 years of experience in public relations and government affairs, with a focus on the healthcare and energy sectors. She has held senior positions at several leading PR firms, including FleishmanHillard and Burson-Marsteller.

The expansion into the United States is a strategic move for Leidar, which has been growing rapidly in recent years. The firm has a strong track record of success in Switzerland, and it is well-positioned to expand its reach to the U.S. market.

“We are excited to announce the expansion of our business into the United States,” said Leidar CEO, Thomas Leida. “The U.S. is a key market for our clients, and we are confident that our team of experienced professionals will be able to provide them with the high-quality service they expect.”

Leidar’s U.S. offices will offer a full range of public relations and advisory services, including media relations, crisis communications, investor relations, and government relations. The firm will focus on working with clients in the technology, financial services, healthcare, and energy sectors.

“We are committed to providing our clients with the best possible service,” said Cohen. “Our team has a deep understanding of the U.S. market, and we are confident that we can help our clients achieve their business goals.”

“We are excited to be part of the Leidar team,” said Rogers. “We believe that Leidar’s unique approach to public relations and advisory services will be a valuable asset to our clients.”

Leidar is a leading Swiss public relations and advisory firm with a strong track record of success in Switzerland. Well-positioned to expand its reach to the U.S. market, Leidar’s U.S. offices will offer a full range of public relations and advisory services, including media relations, crisis communications, investor relations, and government relations. The firm will focus on working with clients in the technology, financial services, healthcare, and energy sectors.