The SPOKEies™ Founder Doug Simon spoke with Tina McCorkindale, President and CEO of the Institute for Public Relations. The IPR is a non-profit organization that conducts research that matters to the public relations profession including on digital media, marketing and analytics. Tina gave her thoughts on the critical role internal spokespeople play in an organization’s success and the importance of credibility.[embed]https://youtu.be/IV2LtDhBeQk[/embed]