Top CommsWeek Execs Outline The Biggest Storylines For 2025
We are just a month away from Communications Week, a worldwide celebration of the PR and communications industry hosted by Ragan Communications featuring more than 60 industry partners and 20 academic mentoring programs including NYU, Pepperdine and the University of Florida, all anchored by Ragan’s nearly sold out Future of Communications Conference in Austin on Nov. 13-Nov.15.
In preparation, we’ve asked our Communications Week Board of Advisors, composed of internal and external comms leaders at some of the biggest brands and agencies in the industry, to step out from behind the scenes for a roundtable discussion sharing their perspective on some of their biggest wins this year (talent, becoming strategic advisors), how they’re overcoming their biggest challenges (doing more with less, crisis and union comms, executive buy-in) and what they think the biggest storylines will be in 2025.
Roundtable participants included:
Sarah Plaster, Head of ESG Strategy, SAIC
Christina Frantom, Internal Communications Lead, Mercedes-Benz
Emily Graham, Chief Equity and Impact Officer, Omnicom
Brandi Boatner, Manager, Digital and Advocacy communications, IBM
Amy Jaick, U.S. Head of Communications, Freyr Battery
Sean Langston, Jr, Head of Internal Communications, Reddit
Nicole Neal, Vice President, Head of Internal Communications, Zurich North America
Meredith Klein, former Head of Consumer & Product Communications, Pinterest
Stacie Barrett, Director of Internal Communications, Domino’s
Steve Cody, CEO, Peppercom
Matt Kinsman, Chief Content Officer, Ragan Communications