Doug Simon, President & CEO of D S Simon Media, offer insights into Donald Trump’s public relations advantages and how they might propel him to the presidency.

VlogViews:Will these key PR advantages give Trump the ultimate edge of Hillary Clinton?Message: Make America Great Again is much clearer than the message Hillary Clinton is putting out to the voting public.Status quo vs Change: If this is a stay the course election the advantage would go to Hillary. Clearly, this seems to be about a change election. Advantage, Trump.Clinching first: Trump will have fewer attacks within him own party to content with short term.Economic Populism: Trump’s message is out-flanking Hillary’s message from the left. She has to him from the left of her and from the right of her.Underdog status: The media completely missed that he had a chance of securing the Republican nomination. If Hillary’s team is smart they will build him up as the favorite and shine an even brighter spotlight on his past statements.