By Commpro.biz Editorial Staff

Recently the Massachusetts Innovation & Technology Exchange (MITX) announced the finalists of the 2017 MITX Awards.  

The categories in this year’s program showcase the innovation and creativity in New England’s tech community. Finalists competed in the first round of judging and were assessed on their submission’s innovation, storytelling and impact.

Over 100 senior leaders from Boston-area businesses were chosen to judge entries for the MITX Awards categories.

Winners will be announced live at the 21st annual Awards ceremony on May 25th at Royale Boston in celebration of New England’s thriving tech innovation ecosystem. 

“For 21 years, MITX has been celebrating the people, ideas and companies that fuel this thriving technology and innovation hub,” said MITX President Amy Quigley. “This year’s finalists are incredibly impressive. We are thrilled to honor their achievements!”

The 2017 MITX Awards Finalists are:

• B2B Integrated Marketing
• Boston Interactive, CommCreative, Jack Morton Worldwide – Boston, PJA Advertising + Marketing, SapientRazorfish, SMALL ARMY
• B2C Integrated Marketing
• Arnold Worldwide, Connelly Partners, SapientRazorfish, SMALL ARMY
• Best B2B Technology
• Buildium, Qstream, Inc., Toast, Ve Interactive, WEVO, White Rhino
• Best B2C Technology
• Cantina, iRobot, iZotope, Rue La La
• Best Tech Innovation of the Year – Small to Mid-Size Business
• Cantina, Elsen, Inc., GreatHorn, Percipient Networks, Pixability
• Best Tech Innovation of the Year – Enterprise
• BlueSnap, Boston Children’s Hospital, Localytics, SessionM
• Best Tech Innovation – Concept
• Piaggio Fast Forward, Rize, Inc., SapientRazorfish
• Best Content Marketing Program
• Arnold Worldwide, AT&T with FleishmanHillard, CTP, Racepoint Global, SapientRazorfish
• Best Employee Efficiency Technology
• Kitewheel, Motus, Seismic Software
• Best Website Design or Redesign
• Genuine, Stoltze Design, Web Design Boston
• Cause, Nonprofit & Government Marketing
• Artprof.org, CTP, Hill Holliday, Project 88442
• Education Marketing
• Genuine, iFactory, OHO Interactive, Primacy
• Financial Services & Insurance Marketing
• Cantina, Fidelity Investments, Fishnet Media, Sallie Mae, TIAA
• Healthcare, Wellness & Pharmaceutical Marketing
• Mad*Pow, PJA Advertising + Marketing, SMALL ARMY, White Rhino
• Best Use of Big Data
• Crimson Hexagon, Customer Portfolios, Digilant, ownerIQ
• Travel, Entertainment & Leisure Marketing
• Isobar, SapientRazorfish, Traktek Partners
• Digital Customer Experience Award
• Coherent Path, Connective DX, Isobar, PJA Advertising + Marketing, Racepoint Global, SapientRazorfish
• Innovation in Connecting People
• iMarc, Outsight Interactive, VentureApp, WEVO, White Rhino
• Customer Experience (CX) - Building a Customer-Centric Culture
• ezCater, PJA Advertising + Marketing, Wayfair
• Customer Experience Award – Omni-Channel
• Customer Portfolios, DataXu