Building a stronger agency starts with building a stronger talent pipeline, and that means recognizing the long-term value of investing in early-career professionals.
PR industry M&A advisor Rich Jachetti explores why the traditional all-or-nothing approach to agency acquisitions may be causing buyers and sellers to miss some of the industry's best opportunities.
As brands race to refine their loyalty programs, this article argues that lasting customer loyalty isn't built through points or perks alone, but through consistently delivering an experience customers want to return to.
The Olympics and the World Cup promise to unite the world, but history suggests global sporting events often become flashpoints for politics, protest, and reputation risk.
AI won't simply make communications teams smaller. It will redefine who gets hired, what skills matter most, and why human judgment will become the profession's greatest competitive advantage.
Why do some highly capable professionals keep getting passed over while others rise? Carol Kinsey Goman explores how authentic leadership presence shapes perception, builds influence, and can make all the difference in career advancement.
Five years after its debut on Chicago's WBBM Newsradio, "Disability Minute" has become a compelling example of how authentic storytelling—and journalists with lived experience—can reshape public understanding of disability.
The New York Knicks' championship run offers communications leaders a powerful reminder that winning cultures are built on trust, sacrifice, empowerment, and preparation long before the spotlight arrives.
Michael Levine argues that in an age of AI-generated perfection, authenticity and transparency have become a brand's greatest competitive advantages.
As ChatGPT introduces advertising, communications and marketing leaders have a new channel to understand, evaluate, and thoughtfully incorporate into their media strategies.
As organizations move from experimenting with AI to embedding it in everyday work, Simon Erskine Locke argues that success will depend less on the technology itself and more on developing the habits and judgment needed to use it wisely.
Executive visibility doesn't matter only when business is thriving. The real test of leadership is how CEOs communicate with clarity, credibility, and confidence when the stakes are highest.
As AI capabilities accelerate, Bill Davies examines why trust, transparency, and governance are becoming just as important as innovation.
Leadership presence often comes down to how effectively you communicate your value. Executive coach Carol Kinsey Goman explains why your answer to one simple question can shape career opportunities and visibility.
As AI makes trust a defining challenge for communicators, Really Simple Authentication offers a practical lesson in simplifying complexity while helping organizations build credibility and make content easier for both people and AI to trust and discover.
As America celebrates its 250th birthday, CommPRO revisits two timely conversations with Jeffrey Rosen that explore the enduring principles of liberty, virtue and civic responsibility that continue to shape our nation.
Drawing on new research from Truescope, John Croll explores why AI's next chapter will be defined not just by technology, but by trust, authority and visibility.
As the FIFA World Cup commands global attention, brands of all sizes have an opportunity to join the conversation with smart, authentic activations that connect with fans in meaningful ways.
As AI search reshapes how brands are discovered and understood, digital marketing expert Josh Greene explains why Wikipedia has become a critical foundation for GEO, AI visibility and online reputation management.
As AI becomes embedded in every workflow, the next competitive advantage may not be smarter tools, but AI that understands the context of the work you're doing.
What can communicators learn from Elmo? More than you might expect, as one well-intentioned social media post became a lesson in brand identity, audience expectations and the risks of staying neutral.
As AI reshapes how brands are discovered, Andrew Healy argues that PR has a rare opportunity to define its role in AI visibility before someone else claims the conversation.
As Pride Month reminds us of the power of visibility, authenticity, and belonging, communications leaders share what the LGBTQ+ community's journey can teach all of us about building trust, resilience, and meaningful change.
As influencers, AI, and social media reshape how information is created and consumed, this commentary explores why authenticity, credibility, and truth remain the foundations of trust in modern communications.
As America approaches its 250th anniversary, several members of Gen Z share their perspectives on the values, opportunities, challenges, and aspirations they believe should shape the nation's message to the world.
Juneteenth is more than a historical milestone—it offers enduring lessons for communicators about truth, timing, trust, and the importance of ensuring every voice has the opportunity to be heard.
As Pride Month reminds us of the power of authenticity and belonging, Jackie Cornell explores why curiosity, not perfection, is the most important skill communicators can bring to an evolving world of language, identity, and human connection.
In fast-moving financial and fintech markets, effective crisis communications often comes down to a simple but critical choice: stay silent and risk losing control of the narrative, or respond quickly, transparently, and strategically to preserve trust when it matters most.
As AI reshapes how information is discovered and trusted, communications leaders are exploring how narrative authority and content authentication can work together to build credibility with both human audiences and intelligent systems.
As AI discoverability and Generative Engine Optimization (GEO) reshape how information is found and cited, new research from D S Simon Media suggests that local TV news may be one of the most powerful and underutilized opportunities for brands to build visibility, credibility and lasting influence.
In the latest Mr. Magazine™ Interview, Heather Huston Johnson, CEO of Oregon Media, shares why community-focused storytelling, trusted local journalism, and the enduring power of print continue to strengthen both media brands and the communities they serve.
As AI reshapes the communications profession, Aaron Kwittken leads an interactive Town Hall where CCOs can ask their toughest questions and explore what today's decisions mean for tomorrow's communications teams.
As entries open for the 39th Annual Big Apple Awards from the Public Relations Society of America New York Chapter, the spotlight turns to the campaigns and communicators shaping what’s next in PR across New York.
Ron Berkowitz joins PR Masters host Rich Jachetti to share how an unconventional partnership with MikeWorldWide challenged traditional agency M&A thinking and created greater value for both buyer and seller.
The 2026 PRSA-NY Big Apple Awards shortlist showcases the campaigns, agencies, and organizations whose work is setting a new standard for excellence across the communications profession.
The outpouring of tributes following Leslie Gottlieb's passing reflects not only an accomplished career, but a life devoted to lifting others and strengthening our profession.
As organizations place greater emphasis on executive visibility, reputation management and integrated communications, HUNTER has named veteran communications strategist Lori Ruggiero to lead its Corporate Communications practice.
As AI capabilities accelerate, Bill Davies examines why trust, transparency, and governance are becoming just as important as innovation.
As the FIFA World Cup commands global attention, brands of all sizes have an opportunity to join the conversation with smart, authentic activations that connect with fans in meaningful ways.
The Museum of Public Relations has expanded its Board of Trustees with the election of four highly respected communications leaders whose careers have helped shape the profession and whose experience will support the Museum's educational mission.
As America celebrates its 250th anniversary, the PRSA-NY 15 Under 35 Awards shine a spotlight on the next generation of communications leaders who are helping shape the future of our profession.
As Pride Month reminds us of the power of visibility, authenticity, and belonging, communications leaders share what the LGBTQ+ community's journey can teach all of us about building trust, resilience, and meaningful change.
Today we're celebrating a few of the friends whose wisdom, collaboration, and friendship have helped make CommPRO more than a publication. They've helped make it a community.
As AI reshapes the communications industry, Ruder Finn's Tejas Totade joins Rich Jachetti and Joseph Franklyn McElroy to discuss how agencies can leverage AI, data, and human expertise to build the communications workflows of the future.
As PRSA-NY launches the 2026 15 Under 35 Awards program, CommPRO is speaking with past honorees about what the recognition meant to them, how it influenced their careers, and the lessons they hope today's emerging communications professionals will carry forward.
As communications agencies navigate the intersection of earned media, AI, and digital transformation, HUNTER's promotion of two longtime leaders offers a glimpse into how the industry is evolving and where it may be headed next.
As AI increasingly becomes the first stop for information discovery, leading communications executives explain why Generative Engine Optimization (GEO) is emerging as one of the most important forces shaping the future of PR, reputation and brand visibility.
As the global technology industry gathers for Computex 2026, the event offers an early look at the AI, semiconductor and robotics innovations poised to shape the future of business, communications and everyday life.
In recognition of AANHPI Heritage Month, CommPRO intern Claire Tsai spoke with Patrice Tanaka about purpose-driven leadership, representation, joy and the power of authentic storytelling in shaping a more inclusive communications profession.
As AI rapidly reshapes reputation, visibility and public trust, CommPRO’s May 20 Virtual Town Hall brought together leading communications and AI experts to explore how organizations can remain credible, discoverable and authoritative in the age of generative AI.
As momentum builds across New York, the PRSA-NY Big Apple Awards 2026 are bringing the communications community together to celebrate standout work, with the final entry deadline now extended through June 5 for the industry’s best to step forward and be recognized.
As the Class of 2026 enters one of the most rapidly evolving communications landscapes in decades, CommPRO is gathering advice and perspective from industry leaders on how young professionals can build meaningful, resilient careers in the age of AI.
Renée S. Edelman reflects on the role of curiosity, trusted mentors, lifelong learning and serendipity in building a successful communications career during a period of rapid technological change.
As AI reshapes visibility, trust and reputation, the growing momentum around the 2026 PRSA-NY Big Apple Awards reflects how communications is becoming more central than ever to business, culture and leadership.
As the communications industry faces mounting pressure to prove business impact, Rich Jachetti sits down with Phil Nardone for a candid conversation about agency growth, earned media, AI and what it takes to stay competitive in a rapidly evolving marketplace.
Communications leaders are rethinking workplace wellness through flexibility, mental health support, AI upskilling and a renewed focus on helping employees feel trusted, connected and prepared for change.
Owned events are evolving into powerful storytelling platforms, and when executed with purpose and precision, they can shape perception, deepen relationships, and drive real business impact.
Communications leaders are coming together at The Industry Blend to tackle the real-world challenges shaping the future of the PR industry, from AI and revenue models to talent and compliance.
As global convenings from The Page Society to The New York Times and the International Press Telecommunications Council signal a clear shift, content authentication is rapidly emerging as a critical foundation for trust, ethics, and accountability in communications and media.
As nominations open for the PRSA-NY 15 Under 35 Awards, CommPRO checked in with co-chairs Conor Douglass and Christina Kim on what they’re looking for and why this moment matters for emerging communications leaders.
As sustainability moves from messaging to measurable impact, communicators are redefining how brands build trust, credibility and relevance in a far more scrutinized Earth Day landscape.
As Tax Day coverage floods the media, it offers a real-time look at how trust is built, lost and earned in a moment when people are actively looking for clarity.
As agency leaders navigate rapid change in 2026, the PR Masters Podcast Series invites the community to help shape the conversations that matter most.
In the latest Mr. Magazine™ Interview, Heather Huston Johnson, CEO of Oregon Media, shares why community-focused storytelling, trusted local journalism, and the enduring power of print continue to strengthen both media brands and the communities they serve.
Opinion: Arthur Solomon argues that reforms intended to make the Democratic presidential nominating process more democratic have, in his view, weakened the party by empowering ideological factions over broader electoral appeal.
Building a stronger agency starts with building a stronger talent pipeline, and that means recognizing the long-term value of investing in early-career professionals.
For eight decades, Highlights has demonstrated that purpose-driven publishing can thrive across generations, and in this exclusive conversation, CEO Kent S. Johnson discusses the enduring value of print, innovation, and creating meaningful experiences for children.
PR industry M&A advisor Rich Jachetti explores why the traditional all-or-nothing approach to agency acquisitions may be causing buyers and sellers to miss some of the industry's best opportunities.
Ron Berkowitz joins PR Masters host Rich Jachetti to share how an unconventional partnership with MikeWorldWide challenged traditional agency M&A thinking and created greater value for both buyer and seller.
As brands race to refine their loyalty programs, this article argues that lasting customer loyalty isn't built through points or perks alone, but through consistently delivering an experience customers want to return to.
The 2026 PRSA-NY Big Apple Awards shortlist showcases the campaigns, agencies, and organizations whose work is setting a new standard for excellence across the communications profession.
Tom Madden argues that writing is more than creative expression. It's a healthy release that helps quiet the mind, reduce stress, and turn thoughts into something that can inform and inspire others.
The Olympics and the World Cup promise to unite the world, but history suggests global sporting events often become flashpoints for politics, protest, and reputation risk.
New research challenges the conventional wisdom on AI adoption, revealing that different generations aren't embracing or rejecting AI in predictable ways, with important lessons for communicators and marketers alike.
AI won't simply make communications teams smaller. It will redefine who gets hired, what skills matter most, and why human judgment will become the profession's greatest competitive advantage.
Why do some highly capable professionals keep getting passed over while others rise? Carol Kinsey Goman explores how authentic leadership presence shapes perception, builds influence, and can make all the difference in career advancement.
Five years after its debut on Chicago's WBBM Newsradio, "Disability Minute" has become a compelling example of how authentic storytelling—and journalists with lived experience—can reshape public understanding of disability.
The New York Knicks' championship run offers communications leaders a powerful reminder that winning cultures are built on trust, sacrifice, empowerment, and preparation long before the spotlight arrives.
PR industry M&A advisor Rich Jachetti explores why the traditional all-or-nothing approach to agency acquisitions may be causing buyers and sellers to miss some of the industry's best opportunities.
Ron Berkowitz joins PR Masters host Rich Jachetti to share how an unconventional partnership with MikeWorldWide challenged traditional agency M&A thinking and created greater value for both buyer and seller.
As AI reshapes the communications industry, Ruder Finn's Tejas Totade joins Rich Jachetti and Joseph Franklyn McElroy to discuss how agencies can leverage AI, data, and human expertise to build the communications workflows of the future.
As the communications industry faces mounting pressure to prove business impact, Rich Jachetti sits down with Phil Nardone for a candid conversation about agency growth, earned media, AI and what it takes to stay competitive in a rapidly evolving marketplace.
As agency leaders navigate rapid change in 2026, the PR Masters Podcast Series invites the community to help shape the conversations that matter most.
In a wide-ranging and candid conversation with Rich Jachetti on the PR Masters Series podcast, Michael Kempner, Founder and CEO of MikeWorldWide, offers a clear-eyed view of how the communications industry is evolving and what it now demands of agency leaders, brands and CEOs.
In this episode of the PR Masters Podcast, Peter Finn, founder and CEO of FINN Partners, shares candid leadership lessons from building a purpose-driven, independent agency and explains why values, people and long-term thinking matter more than ever in a consolidating industry. The conversation is hosted by The Stevens/Jachetti Group and CommPRO.
Raymond Crosby shares with Art Stevens how purpose, adaptability, and people-first values have fueled his firm’s 50-year success and shaped the future of PR.
In this episode of the PR Masters Podcast, host Art Stevens welcomes Peter V. Stanton, founder and CEO of Stanton Communications, for a powerful conversation on the evolving role of regional PR firms in today’s global landscape. Stanton shares why culturally attuned, locally driven communications are not just a trend—but the future of effective brand storytelling.
In the 100th episode of the PR Masters Podcast, host Art Stevens marks this milestone with one of the communications industry's most transformative figures: Jim Weiss, Chairman and Founder of Real Chemistry.
Join us as Dr. Rochelle Ford shares her vision for the future of communications, leadership lessons from her first year at Page, and how the profession is evolving in the age of AI.
In this episode of the PR Masters Podcast, Troy Blackwell shares his journey through public service and purpose-driven communications.
In this episode of the PR Masters Podcast, Diana Littman, CEO of MSL U.S., shares her leadership philosophy and insights on the future of public relations.
In this episode of the PR Masters Podcast, host Art Stevens interviews Helio Fred Garcia, a renowned public relations expert with experience in crisis management, reputation building, and ethical communications.
In this episode of the PR Masters Podcast, host Art Stevens interviews Seth Linden, president of Dukas Linden Public Relations , to discuss his journey from journalism to leading one of New York’s top financial services PR firms.
In this episode of the PR Masters Podcast, host Art Stevens welcomes Dave Armon, Executive Vice Chairman of 3BL, a content distribution software platform and community.
Join PR Masters Podcast, host Art Stevens as he interviews Amy Binder, Founder and CEO of RF|Binder Partners, a New York-based integrated communications firm with a national presence
In this episode of the PR Masters Podcast, host Art Stevens interviews Maurice Lévy, a global marketing communications leader and honorary chairman of Publicis Groupe.
In Episode #91 of the PR Masters Series Art Stevens welcomes Susan Del Percio, a highly regarded crisis communications expert, political strategist, and commentator on NBC and MSNBC..
In this episode of the PR Masters Series podcast, Art Stevens talks with Corey duBrowa, Global CEO , and AnnaMaria DeSalva, Global Chairman of Burson.
In this episode of the PR Masters Series podcast, Art Stevens talks with Tiffany Guarnaccia, Founder and CEO of Kite Hill PR and the Founder of Communications Week.
In this episode of the PR Masters Series podcast Art Stevens talks with James E. Lukaszewski (lew-ca-chev-ski), a well-known writer, author, teacher, scholar, ethicist, and lecturer in American Public Relations.
In this episode of the PR Masters Series podcast, Art Stevens talks with Jonathan Heit, a co-founder and the global CEO at Allison.
In this episode of the PR Masters Series podcast, Art Stevens talks with Fraser P. Seitel, public relations counselor, author, teacher, and commentator.
In this episode of the PR Masters Series, Art Stevens talks with Peter Rush, Chairman of Kellen, one of the world’s largest providers of management and services to professional and trade organizations..
In this episode of the PR Masters Podcast, Art Stevens and Muriel Fox, a trailblazing feminist activist and accomplished PR executive, discuss her upcoming book, The Women’s Revolution: How We Changed Your Life.
In this episode of the PR Masters Podcast, Art Stevens and Phil Nardone, talk about the driving force behind PAN Communications.
In this episode of the PR Masters Podcast, Art Stevens and Rick French, the driving force behind French/West/Vaughn, discuss becoming a beacon of success and innovation in the PR world.
In this episode of the PR Masters Podcast, Art Stevens and Sir Martin Sorrell engage in a thought-provoking conversation that provides listeners with valuable insights into the past, present, and future of public relations.
Jon Iwata, a distinguished figure with a 35-year career at IBM, including roles as the global marketing and communications leader and chief brand officer, is the special guest on the PR Masters Series Podcast.
As America celebrates its 250th birthday, CommPRO revisits two timely conversations with Jeffrey Rosen that explore the enduring principles of liberty, virtue and civic responsibility that continue to shape our nation.
Join Michael in his conversation with Graydon Carter about his memoir When the Going was Good, An Editor’s Adventures During the Last Golden Age of Magazines which documents his life and storied journalism career including his twenty-five years as the award-winning editor of Vanity Fair.
Join Michael Zeldin and Elliot Williams for a timely conversation on Five Bullets and the Bernhard Goetz subway shooting, examining how a pivotal New York trial reshaped national debates on race, crime, and media influence.
In this episode of That Said, Congressman Jim Clyburn reflects on his new book The First Eight, tracing the overlooked Black lawmakers of Reconstruction and why their legacy, and the century-long silence that followed, still matters today.
Chris Matthews sits down with Michael Zeldin to unpack the leadership lessons of Robert F. Kennedy and what they mean for building credibility and trust today.
In this episode, Michael sits down with Jeffrey Rosen to discuss his new book, The Pursuit of Liberty, which revisits the enduring clash between Thomas Jefferson and Alexander Hamilton and the competing visions of power and freedom that shaped the American experiment. Rosen traces how this foundational debate over centralized authority versus individual liberty ignited tensions that continue to influence American politics, law and civic life today, making the book as relevant now as it is historical.
Join Michael Zeldin as he sits down with Dr. Sanjay Gupta for an honest, eye-opening conversation about chronic pain, how the brain shapes what we feel and what it all means for our health and wellbeing.
Join Michael and bestselling author Jane Leavy for Part 2 of their conversation as they unpack what broke baseball and the bold ideas needed to bring it back.
In Part 1 of this special conversation, Michael Zeldin talks with bestselling author Jane Leavy about what baseball’s evolution can teach communications leaders about storytelling, audience connection, and rebuilding trust.
In part two of our conversation with DeMaurice Smith, we dive into the inner workings of the NFL ecosystem and explore the leadership challenges and lessons he carried from the players’ union to the classroom.
DeMaurice Smith joins Michael Zeldin on That Said to share leadership lessons from his new book Turf Wars, drawing on his 14 years as head of the NFL Players Association and his career in law and public service.
Join Michael Zeldin as he sits down with acclaimed journalist and three-time Pulitzer Prize winner Kevin Sack to discuss his powerful new book, Mother Emanuel: Two Centuries of Race, Resistance, and Forgiveness in One Charleston Church
In this That Said episode, host Michael Zeldin talks with legal scholar Alan Dershowitz about his book, The Preventive State, and the balance between liberty and security in an era shaped by AI, terrorism, and misinformation.
Join Michael Zeldin as he speaks with Rossana D’Antonio about the personal tragedy that inspired her book 26 Seconds and her fight to improve airline safety and accountability.
Join Michael in the latest episode of That Said as he explores what makes for a good life in conversation with Shigehiro Oishi, a leading expert on happiness, meaning, and culture.
In this episode of That Said, join Michael Zeldin and historian Heather Cox Richardson as they explore how American democracy has evolved—and what’s at stake—since the release of her groundbreaking book, Democracy Awakening.
In this episode of That Said with Michael Zeldin, bestselling author and legal analyst Jeffrey Toobin explores the controversial power of presidential pardons through the lens of his new book, The Pardon: The Politics of Presidential Mercy. From Nixon to Trump, Toobin examines how pardons reveal the inner workings of the presidency—and the political calculations behind mercy.
In this episode of That Said, Michael Zeldin interviews Melissa Ludtke about her new book Locker Room Talk and her pioneering fight for equal access to Major League Baseball locker rooms as a woman sports reporter.
Join Michael Zeldin and Don Lemon for a thought-provoking conversation on the evolving role of media in shaping public discourse and democracy.
Join Michael Zeldin and Juan Williams as they explore America's civil rights story and share practical tips for crafting messages that inspire action, proving that effective communication—whether shaping public opinion or working behind the scenes—can drive change in today’s fast-paced world.
Join Michael on That Said as he speaks with Pulitzer Prize-winning journalist Charles Duhigg about the science and strategy of effective communication, exploring how to master practical, emotional, and social conversations.
Join Michael Zeldon on this MLK/inauguration day show where we will be speaking with Eddie Glaude, Jr. to discuss the crossroads at which America finds itself and his prescription for action.
Join Michael Zeldin as he chats with Corey duBrowa, global CEO of Burson, about his book An Ideal For Living, which explores the history, cultural impact, and top picks of the extended play record.
Join Michael Zeldin on That Said for a compelling conversation with Kirsten Powers as she shares insights from her book Saving Grace, exploring how to navigate challenging times with truth, grace, and coexistence.
Join Michael Zeldin as he speaks with renowned historian Douglas Brinkley for a compelling conversation about the pivotal crossroads shaping the future of the United States and the world.
Join Michael Zeldin as he speaks with Ronald Collins about the shocking truths and systemic injustices of the 1955 Emmett Till murder trial.
Join Michael on That Said as he sits down with Wright Thompson to explore the untold truths and haunting legacy of Emmett Till's murder, revealed in Wright's groundbreaking book, The Barn, The Secret History of a Murder in Mississippi.
Join Michael as he dives into Thomas Fuller's powerful story of a deaf high school football team’s rise to champions and the heart that captured a nation.
Join Michael in his conversation with CNN’s Dana Bash about her important new book telling the story of the 1872 Louisiana Governor’s race and the lessons it holds for the present.
Join Michael in his conversation with John Della Volpe about his book as well as the results of his September 2024 Harvard Youth Poll.