Presented by HP, the PR Council’s Diversity & Inclusion Resource Guide for Agency Leaders is being published to educate members and the industry in creating an effective diversity and inclusion strategy for their organizations.Communications leaders understand the existence of differences among their clients’ customer bases, however the talent creating messages is often not reflective of the customer base or potential customers. Although the concept of diversity among our talent is not new to the industry, a transformation of behavior and attitude resulting in the practice of inclusion is being actively pursued.