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Havas Chicago Group Appoints Laura Terry as Chief Marketing Officer

CommPro.biz News AlertA Commpro News UpdateHavas Chicago continues it's focus on growth and bringing new and exciting services to clients and has added Laura Terry, chief marketing officer, to their executive team. In this new new position, Laura will be leading the development and implementation of growth initiatives while overseeing both teh marketing and PR teams helping to drive reputation growth for the Havas Chicago Group. She fills the role left vacant by chief growth officer, Laura Maness, who was promoted to president of Havas New York.Laura is joining the team from joins the team from the Omnicom agency, Martin Williams in Minneapolis where she also served as CMO. She has worked with some brands including Target and Payless; E*trade, Thrivent and Lincoln Financial; and \Bauer and Minnesota Wild. She will report directly to the CEO of the Havas Chicago Group, Paul Marobella.“We’ve worked hard over the last three years to build a modern marketing and creative agency with a new arsenal of very cool and innovative offerings,” said Marobella. “Our goal is to let the world know what we can bring to their brands so they can create new value for their organizations. Laura has a great blend of traditional, digital, social and data experience that fits the mold of our Village model here at Havas and she immediately understood what makes us different.”Over the past three years, Havas Chicago has massively expanded new and existing relationships, and now looks to Laura to amplify those achievements. Its success is largely due to the agency’s Village model, which allows cross-functional teams and brand partners to leverage integrated data to drive real-time creativity, the creation of the first ever agency for Millennials by Millennials, the Annex and a robust Latino agency – giving the company creative edge as it steadily expands.