Navigating Disruption: A Roundtable Discussion on the News Media's Response to Global Events
An Exclusive Executive Roundtable Breakfast Meeting by Truescope and CommPRO
As the news media landscape continues to evolve at an unprecedented pace, Truescope and CommPRO proudly present an exclusive executive roundtable breakfast meeting titled "Navigating Disruption: A Roundtable Discussion on the News Media's Response to Global Events." This event will bring together industry leaders, influencers, and decision-makers to delve into the critical topic of the news media's role in times of global upheaval.
Moderated by John Croll AM, CEO and co-founder of Truescope, a global media intelligence leader, and joined by David Kirkpatrick, renowned technology and business journalist, the roundtable will discuss:
Can we count on the continued existence of a reliable information ecosystem?
What can you do in a diminished news/media environment?
How does media consumption change during these global crises?
What is happening to the news hole and how to manage it at both domestic and global levels? What can and should communications professionals do?
The session will commence with a 10-minute introduction of the topics by Mr. Croll and Mr. Kirkpatrick, followed by an interactive discussion. We will explore how agencies, companies, and brands can adapt to disruption by utilizing real data, insights, and sound strategies, while continually managing evolving strategic communications tactics.
This gathering provides an exceptional opportunity to connect with your peers, share your wisdom, and gain fresh perspectives on navigating the ever-evolving media landscape through the power of real data.
About David Kirkpatrick
David Kirkpatrick is a renowned journalist, author, and media entrepreneur specializing in climate technology and the climate economy. As the founder of Techonomy Media, he organized influential conferences on the intersections of technology, innovation, business, and social progress. With years of experience, David was a senior editor at Fortune Magazine, overseeing Internet and technology coverage, and initiated Fortune's Brainstorm conference series. His bestselling book, "The Facebook Effect," gained international acclaim for its inside story on the world-connecting company. David's insightful contributions have been featured in publications like Time, Forbes, Vanity Fair, and The Information. He's also a contributing editor at Bloomberg Television and a distinguished member of the Council on Foreign Relations.
About John Croll, AM
John Croll boasts 40+ years in communications and media intelligence, notably as the CEO of Media Monitors Pty Ltd and Isentia. He pioneered the media intelligence industry in the Asia-Pacific, overseeing Isentia's buyout by Quadrant Private Equity and its listing on the Australian Stock Exchange. In 2020, he launched Truescope, a business rooted in social impact, driven by market expertise and smart technology. As its founder, John shapes strategy, product development, and technology to make Truescope an innovative solution for today and tomorrow. He's actively engaged in industry boards, is a fellow of AMEC, a Life Fellow of PRIA, and a member of the Institute of Company Directors. John's belief that media intelligence is a strategic tool earned him the AMEC Don Bartholomew Award. Beyond his professional life, he passionately supports disability sports and is a lifelong Wallabies fan who enjoys family travel and active engagement on social media. Connect with him on Twitter: @JohnCroll.