Premise

There is a reciprocal relationship between technology and society. Social needs and wants drive technological change and changing technologies change society.  

Public relations has dealt with technological changes in the past, both in applying new technologies to its internal processes and in advising clients on the implications of the resulting societal changes. PR has historically played a major role in bringing new technologies to market.

Recent examples include Satellite communications, cable television, the Internet, and social media led to powerful new communications media . These emerging technologies led to audience fragmentation, the creation of echo chambers, and a plague of disinformation. But now an even more transformative change Is upon us. Big data and machine learning will bring predictive Intelligence and personalized Interaction. 

Four of today's leaders in communication and technology will explore what the history of tech communication means for you in the future.

REGISTER to via ZOOM — Attendance is FREE
REGISTER to attend live, general $25
REGISTER to attend live, student $10
Event location will be emailed to in-person attendees prior to the program date.