John Osborn Named New CEO of Omnicom Media Group

CommPRO.biz Editorial StaffOmnicom Media Group agency OMD Worldwide has named John Osborn CEO of its US operations. Osborn joins OMD, the largest US media agency, following his role as President and CEO of sister Omnicom agency BBDO NY during which time the agency dramatically grew and expanded its service and practice base.Osborn succeeds Monica Karo, who is moving to a global role as Chief Client Officer of OMD Worldwide."At a time when clients are looking for integrated solutions, having agency leadership with experience across the broad spectrum of marketing services is critical to growth and client success," says Daryl Simm, CEO of Omnicom Media Group. "As an Omnicom network, we're fortunate to be able to access successful leaders like John who can meet that standard."Commenting on his new role Osborn says, "One of the great things about working at an Omnicom agency is the focus on growth, both personal growth and business growth. This can come in many forms. As I move into the US CEO's chair at OMD, growth, especially growing our clients' business, remains the defining priority – still working with the best people in the business, but now viewed from the perspective of the media context in which messaging comes to life."Osborn's appointment is effective immediately. He will be headquartered in New York.