Media Training Minute: Peyton Manning in Crisis Communication Mode

Influencer MarketingTodayVlogViewsStrategic Video Communications

Feb 18

Mike Bako, Marketing Director at D S Simon Media, critiques the crisis communication fail by Peyton Manning and his public relations team as allegations hit the headlines of sexual assault claims dating back to his time at the University of Tennessee.Peyton was quick to offer an outright denial of recent HGH usage claims but has been totally silent on this new lawsuit and media coverage. He needs to tell his side of the story before more harm is done to his reputation and possible future endorsement opportunities.

Paul Kontonis

Paul is a strategic marketing executive and brand builder that navigates businesses through the ever changing marketing landscape to reach revenue and company M&A targets with 25 years experience. As CMO of Revry, the LGBTQ-first media company, he is a trusted advisor and recognized industry leader who combines his multi-industry experiences in digital media and marketing with proven marketing methodologies that can be transferred to new battles across any industry.

https://www.linkedin.com/in/kontonis/

Media Training Minute: Peyton Manning in Crisis Communication Mode

Australia’s Most Mentioned Issues in the Media (February 13 – 19, 2016)

Executive Briefing 2.18.16 - Working With Dad Bloggers; Brands Should Be Using Influencer Marketing; How Journalists Consume Content