15 Digital Skills Every PR & Marketing Pro Should Master (Online Learning)
Digital One of Top 3 Drivers of Growth for PR
72% of PR agencies and managers polled say digital is driving their growth, increasing results and raising revenue. However, there's one big drawback: PR and marketing practitioners lack the digital skills needed for success today.Even the "digital natives" graduating from colleges and universities lack the business applications and skills required. It's not enough to be able to do Facebook and Twitter on a personal level. Digital strategy and implementation in a business environment is vastly different and most schools are not yet teaching these vital skills.
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15 short lessons delivered to your inbox over the next 6 weeks. Get started now and by the end of the year you'll be well on your way to vastly improved digital skills.
In 2016 we're launching the Digital Skills Master Classes. If you're on our email course you'll get the early bird notifications, bonuses and discount offers.
These are the #15DigitalSkills marketing and PR pros need to master to be successful today:
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Free Email Course
We've developed 15 lessons - one for each skill - that's available in a free email course. You get the PDF of the 15 Digital Skills and one lesson every 3 days. By the end of this year you could be well on your way to improving your digital PR and marketing skills.
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Digital Skills Master Class
In 2016 we're launching the Digital Skills Master Classes - 15 hands-on classes with in-depth instruction on each skill. You'll get to watch "over-the-shoulder" of experts as they use each skill.Make good use of the last six weeks of 2015. Start with the free email course today so that you're prepared for 2016 and the Digital Skills Master Classes. If you are registered for the email course you will automatically be notified when the first Master Class is ready.