Analyzing the Publishing Industry in 2017

CommPRO.biz Editorial Staff

Recently, Research and Markets announced their newest report, "Analyzing the Publishing Industry in United States 2017."

Beginning with an in depth look at the Global Publishing Industry, the report analyzes the US publishing industry while looking at market growth analysis by value, industry segmentation and an industry forecast up to 2020. Data analyzed in the report ranges from 2011 to 2020.

In the US alone, book publishing has expanded to over 2,600 publishing houses, generating nearly $25 billion annually in revenue. In recent years, America's most famous publishing houses have seen a major transformation from private, family-owned firms to multinational media conglomerates.

With the larger presence of the internet and other technological publishing advances, the industry finds itself poised to transform the American economy. In recent years, the US publishing industry has generated $27.78 billion in net revenue.

Followed by China and Germany, the US is home to the largest publishing industry, driven by the depth and range of titles and formats produced by publishers. Amazon.com and BarnesandNoble.com, have changed the landscape of the the way publishers can market and sell their books. Though they had seen a decline in recent years, eBooks reached 3.8% revenue growth to an estimated $3.4 billion dollars. Still the most popular format, paperbacks witnessed strong sales at $5 billion in previous years.  The largest areas of growth were found to have been children & young adult books.

While books boom, the newspaper industry has experienced better days in the US. Consumption of newspapers is believed to decline considerably. It is thought that by 2018, Americans will only dedicate 12 daily minutes to the medium. In the avenue of digital platforms, digital consumption in the US newspaper market is parallel with global consumption.

In this industry scenario, this research presents an analysis of the entire publishing industry in the United States in its research report Analyzing the Publishing Industry in United States 2017.

Key Topics Covered:

A. Executive SummaryB. Introduction to the Global Publishing IndustryC. Publishing Industry in the United StatesD. Publishing Industry in the United States: Porter's Five Forces Strategy AnalysisE. Market for Books in the United StatesF. Market for Newspapers in the United StatesG. Analysis of Major Industry Players

• Amazon.com, Inc.
• Barnes & Noble, Inc.
• Bertelsmann SE & Co. KGaA
• Disney Publishing Worldwide
• Gannett Co., Inc.
• Lagardere SCA
• Macmillan Publishers Inc.
• Medianews Group, Inc.
• News Corporation
• Pearson Plc
• Scholastic Corporation
• Time Warner Inc.
• Wal-Mart Stores, Inc.