Applying For A Job? Don't Use Linkedin

Career AdviceHiring Hub
Written By Marie Raperto

How to Use LinkedIn for Business and Personal GrowthMarie Raperto, The Hiring HubI recently came across an article on Ivyexec.com that I found very interesting. The article points out why you shouldn't use the Easy Apply option on LinkedIn when you answer a job posting. Since searching for the appropriate job and then customizing your resume to fit the description takes time, you want to make sure your resume gets the attention it deserves. Here are the reasons why you shouldn't use Easy Apply.

  1. When an 'Easy Apply" is received by a hiring manager/recruiter, they only see a snapshot of your LinkedIn profile. Most profiles are not complete so you are probably wasting your time.
  2. The posting may ask for a cover letter or you may want to include one, but Easy Apply doesn't sent it.
  3. Easy Apply supplies the hiring manager with a list of candidates that have responded.  It includes: Your picture, Name, Location and Headline. So that's what someone sees and they have to decide from this if they want to look at your resume.
  4. LinkedIn may not be able to read your resume correctly. Since LinkedIn wants people to use their platform, your PDF my not work well.

If you do decide to use Easy Apply, make sure your profile is complete and full of relevant key words. Your headline should be the job title you want to use (not necessarily the one you have) and your photo should be professional looking. 

Marie Raperto

Marie Raperto is a leading recruiter in the integrated marketing and communications sectors, and is President/Owner of Cantor Integrated Marketing Staffing, Inc. In 1990, she joined The Cantor Concern, Inc. as Vice President and then was made President. Previously, she was a principal and vice president with Jim Cotton Communications, Inc., an advertising/public relations/design firm. Her clients included numerous Fortune 500 industrial and services companies, as well as leading hotels and consumer products companies. She is a member of PRSA, The Healthcare and Marketing PR Society and SHRM. She serves on the Girl Scout Council of Greater New York’s Board of Directors. She is currently the treasurer of the Women of Distinction Breakfast committee and is an author and lecturer on topics dealing with Public Relations Staffing and finding employment. Her company is involved with full and part-time recruitment, organizational development, communications audits, mergers and acquisitions of PR agencies and HR consulting.

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