Empowering Women is Meredith Maskara's Unyielding Call to Action
In recognition of National Women Support Women's Day, George Washington University's Center for Excellence in Public Leadership and CommPRO are showcasing the voices and wisdom of trailblazing women who have left an indelible mark on the business landscape. Insights from female business thought leaders contribute a unique perspective on the current state of women's leadership in the business world and in the workforce.
In the following series, we present the thoughtful responses of these influential women, offering a glimpse into their experiences, challenges, and aspirations for the future of women in leadership. As we delve into their insights, we aim to uncover actionable strategies and illuminate the path forward for businesses striving to cultivate an inclusive and empowering environment for women. You can download the full report, “Nurturing Women's Leadership: Insights From Distinguished Thought Leaders,” here.
"We have not reached a place where we can be passive or accepting. We must continue to be a relentless force for empowering women." - Meredith Maskara
Allyson Hugley LinkedIn Marketing Solutions (LMS) Global Customer Insights
Meridith Maskara is Chief Executive Officer of the Girl Scouts of Greater New York, leading a team committed to empowering girls in their communities.
As CEO of Girl Scouts of Greater NY, I am fortunate to work with female leaders in all sectors who often attribute their ambition and succuss to Girl Scouting. 70% of women in C-Suite positions were Girl Scouts. That says so much for the organization and the impact, but most important it’s a testament to identifying what is needed to ensure female leadership.
Leadership (courage, confidence, and character) must be integrated into the lifestyle, community and zeitgeist. The normalization and prioritization of soft skills (speaking up, raising your hand, having your voice validated, permission to not be perfect) need to become habitual not just for the girls, but for teachers, family and community members who support female leadership. When young girls are given the space to exercise these skills freely, without judgment or limitations, a foundation is laid that enables them, as they become women, to ask for what they deserve, question expectations and stereotypical gender norms, and take the seat at every table- invited or not!
A continued effort and intentionality that focuses on diversity and intersectionality must be in the center of strategic plans, Boardroom conversations, HR, and education. Although we have come so far in the efforts of equality, equity and parity- we have not reached a place where we can be passive or accepting we must continue to be a relentless force for empowering women.
