eSports Have Revitalized PC Gaming Industry

How to engage with the world's fastest growing sports audiencetwitch hoursReports of PC gaming's death have been greatly exaggerated.Although some predicted that gaming consoles would put PC gaming out of business, the opposite seems to have happened: PC game sales are set to overtake console game sales. In fact, PC gaming hardware sold twice as much as the console market in 2015 — to the tune of about $21B.The reason, according to James Grunke, Head of Global eSports at nVidia, one of the world's largest producers of graphic cards, is that MOBA (multiplayer online battle arena) style games are driving the sales, games like Dota2 (Defense of the Ancients), Counterstrike, and League of Legends.eSports players who love these games require the most powerful, tricked out gaming platforms available. Their "action per minute" on a keyboard needs to be lightning speed, and eSports players prefer to aim, navigate and fire using a mouse.And once Virtual Reality gaming is out there, the PC is the platform that can provide higher refresh and higher frame rates or the VR experience will be ruined. Subscribe to n2 now and receive daily trends, direct to your pocket

Paul Kontonis

Paul is a strategic marketing executive and brand builder that navigates businesses through the ever changing marketing landscape to reach revenue and company M&A targets with 25 years experience. As CMO of Revry, the LGBTQ-first media company, he is a trusted advisor and recognized industry leader who combines his multi-industry experiences in digital media and marketing with proven marketing methodologies that can be transferred to new battles across any industry.

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