HealthSTAR Communications Adds Industry Veteran To Executive Team

By CommPro.biz Editorial TeamMHealthSTAR Communications, a leading healthcare communications company, comprised of a fully integrated network of companies including Centron Advertising, Centron PR, Centron Market Access, HealthSTAR CES, HealthSTAR Meetings and Events, HealthSTAR Virtual and HealthSTAR Medical Education, announced the hiring of Joe Tardibuono as Executive Vice President.Tardibuono, who has more than 20 years of healthcare experience, joins HealthSTAR from Hudson Global, an FCB Health Company, where he was the head of Business Development and a member of the Executive Management Team for the past 11 years. At HealthSTAR, he will be charged with creating a new business unit focused on promotional medical communications that will offer clients innovative solutions with a personalized approach. Tardibuono will report to Chris Sweeney, HealthSTAR's Chief Executive Officer, and will sit on the organization's Operating Committee."I am very pleased to have Joe Tardibuono on board," said Chris Sweeney, CEO, HealthSTAR. "Joe brings a wealth of experience and expertise to our organization, as he is highly respected in the industry and has a proven track record. I look forward to having Joe as part of the HealthSTAR family -- his passion and drive makes him a perfect fit with our culture.""I'm thrilled to be joining HealthSTAR," said Tardibuono. "Even though it's a large organization and an industry powerhouse with more than $1.5 billion in revenue since inception in 2001, the company 'gets it' and is still able to take a 'clients first' approach. I'm particularly excited about the company's new proprietary technologies, and the rapidly growing nurse educator division, which have both been creating a lot of buzz in the market because they are ahead of the curve in this very evolving environment.""Most medical communications companies tend to forget what's most important – that every company, brand and therapeutic market is unique, and a strategic and customized approach is a must," Tardibuono added. "HealthSTAR's network of specialized companies not only provides a broad base of expertise, but also an opportunity for efficiencies that can lead to cost savings for the client," he said.