Insights That Drive Business Strategies: Cision + PRIME Research

Industry NewsPR ROI
Written By Paul Kontonis

Editor's Note: Recently, Chris Lynch, CMO of  Cision®, sat down with Kevin Akeroyd, the CEO of Cision®, and Dr. Rainer Mathes, the president and co-founder of PRIME Research, to discuss Cision’s recent acquisition of PRIME Research and what it means for existing and future customers. In this video, Akeroyd, and Dr. Mathes explain how the marriage of these two companies will bring about one integrated services organization, and one integrated tech platform that does media measurement, monitoring, distribution and database extremely well. 

Paul Kontonis

Paul is a strategic marketing executive and brand builder that navigates businesses through the ever changing marketing landscape to reach revenue and company M&A targets with 25 years experience. As CMO of Revry, the LGBTQ-first media company, he is a trusted advisor and recognized industry leader who combines his multi-industry experiences in digital media and marketing with proven marketing methodologies that can be transferred to new battles across any industry.

https://www.linkedin.com/in/kontonis/
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