The PR Council's SHEQUALITY Workshop: Acing Operations & Financial Management
Workshop OverviewWithout the experience of managing a profit & loss statement (aka P&L), there is only so far one will go in the agency world. This workshop will introduce you to the language, levers and lattitude needed to navigate this important financial management tool. It will jump start you to thinking about the needed skill set to manage the operations of an organization, and help you brainstorm how you can get that experience in your own company.THE INSTRUCTORSVirginia Devlin, founder & president, Current MarketingCynthia Kalk, EVP finance, Weber Shandwick