FrazierHeiby Restructures to Add Value and Drive Growth

CommPRO.biz Editorial Team

FrazierHeiby, a communications and marketing firm based in Central Ohio, has made strategic staffing moves intended to ensure sustainable leadership, elevate the experience working with and for the agency, and – ultimately – drive scalability and growth.

“The market is evolving at a breakneck pace and our clients deserve smart, strategic thinking that’s in tune with the latest tools, trends and best practices,” said Bryan Haviland, President and CEO. “We’re not sitting back – we’re taking active steps to move the firm in new directions. This intentional restructuring will maximize the value we bring to our clients and create new career paths for our employees.”  

The firm hired Peppercomm and Hot Paper Lantern alum Lauren Parker as executive vice president. With more than a decade of experience working at agencies in New York City, Parker will guide business strategy, drive development and expand client service offerings. She brings expertise counseling clients through brand building, corporate communications, reputation management and content marketing – all with an emphasis on helping consumer and B2B brands navigate the digital ecosystem.  

Changes to the existing staff will further expand services and capabilities. Doug Frazier will take on the role of chief creative officer, overseeing an agile team of creative design and digital professionals. Ann Mulvany and Whitney Sommerville have been promoted to vice presidents, focusing on operations and client services respectively. They will continue to lead core accounts.  

“FrazierHeiby has provided integrated services to brands and organizations for more than 30 years and it’s well-established in the Midwest market,” said Parker. “I’m excited about the opportunity to take the firm to the next level and expand expectations around what we do, where we play and who we serve.”