Revolutionize Public Trust and Influence with This Game-Changing RFP Opportunity
CommPRO, in collaboration with CommunicationsMatch™, is pleased to provide a preview of a significant Request for Proposals (RFP) from the National Association of Clean Water Agencies (NACWA). This initiative represents an exciting opportunity for communications firms to help reshape and elevate the reputation of public clean water utilities across the United States.
The partnership between CommPRO and CommunicationsMatch™ has enabled the dissemination of key industry opportunities like this one, empowering businesses in communications and public relations to gain access to essential projects. As both organizations continue to support the growth and development of communication strategies across sectors, NACWA’s RFP offers a prime example of how impactful work can lead to systemic change.
The RFP invites firms to propose their strategies for a national communications initiative aimed at building trust and enhancing the influence of public clean water utilities. The ultimate goal is twofold: to boost the public perception of clean water agencies and to elevate communications advocacy within NACWA’s overall strategy. The focus is to counter the communications gap that has led to the clean water sector being misunderstood, underfunded, and undervalued compared to other critical infrastructure sectors.
According to Fay Shapiro, publisher of CommPRO, “This RFP highlights the significant need for strategic communications within essential public services but also underscores the growing role of effective messaging in shaping national policy and public opinion. NACWA’s initiative is a pivotal step in ensuring that clean water utilities are not only recognized for their importance but are positioned as vital players in national infrastructure discussions.”
NACWA, an organization representing public clean water utilities across the U.S., is committed to advancing policies and solutions that support sustainable, affordable clean water services. Their members include local and national agencies that are instrumental in providing wastewater and stormwater services to communities nationwide. This initiative aims to address critical issues such as infrastructure investment, affordability, workforce development, and emerging environmental challenges like PFAS contamination.
As NACWA works to develop messaging that highlights the vital role of clean water utilities, they are seeking a firm that can build on existing research, including surveys, interviews, and focus groups conducted by KGL Communications. The selected firm will develop strategies to enhance public awareness and improve advocacy efforts at the local and national levels.
The deadline for proposals is January 24, 2025, and the project will be awarded by April 30, 2025. For more details, firms can review the full RFP on CommunicationsMatch™ .
