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Lessons PR People, Sports Marketers, And Everyone Should Have Learned From Last Year’s Super Bowl Ahead of the February 11 Big Game
Even though some marketing experts feel that the investment in a Super Bowl ad does not justify the cost, CBS reported in early November that ad inventory was virtually sold out for this year’s game on Feb, 11.
Winning Content is Not Measured in Seconds, Or Snacks
Ever since the famous 2015 “Americans have the same attention span as goldfish” study released by Microsoft which was later redacted, communicators, marketers and some C-suite leaders believe stakeholders will get distracted or tune out if a message or piece of content isn’t delivered not just compellingly but also super quickly.
Late GOP Opposition to Trump: A Tale of Hypocrisy and PR Lessons from Chaucer's Canterbury Tales
If Mr. Chaucer was around today, he might have included the proverb in a yarn titled, “ Better Late Than Never: The Sorry Saga of Hypocritical Republicans Opposing Donald Trump Who Are Attempting To Save Face Because They Supported Him For Years.”
Media Biases Are Easy To Spot If You Look For Them
Media biases are everywhere. And they’re easy to detect, especially in political and sports reporting.
The Changing PR and Media Landscape of the Trump Indictments
By the time the judge unsealed the grand jury indictment and then kicked the press out of the courtroom, it was late on Monday night August 14. Officials then said it would take one to three hours for the indictment to be made available to the press and the public.