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CommPRO|Industry News
CommPRO keeps the communications, public relations and marketing industries connected, informed and creative.
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Breaking Down Silos: Why Brands Need to Align PR and Content
Throughout communications departments, there exists a critical lack of alignment – and nowhere is it more costly than between PR and content marketing.
Content Strategy: 7 Essential Steps
Many of us focus the majority of our time and energy on the creative aspects of content marketing. However, the results of being under-prepared can be disastrous.