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Mastering the New Social Media Game Requires Bold, Data-Driven Moves
This comprehensive analysis provides communicators with crucial insights into the evolving preferences of audiences across various platforms, making it an essential tool for staying competitive and relevant in the digital age.
Great Leadership Is Pretty Damn Hard To Execute. Susan Wojcicki Gave Us A Master Class.
For those who knew her better I am sure there are other things to celebrate, but the leadership lessons she taught us all are worth honoring and learning from.
The IAB’s Spotlight on News at the NewFronts Will Be A Crucial Event for Communicators
For communicators, the "IAB Spotlight on: News at NewFronts," part of the 2024 IAB NewFronts, represents a pivotal moment in the media landscape towards strengthening the foundation of quality journalism and its indispensable role in society.
Exploring Social Video Trends with Insights to Enhance Communicators' Strategies
For communicators, marketers, and media professionals, this research is a roadmap for navigating the future of digital storytelling.
The Power of Social Video in Shaping Viewership Trends
The data reveals a vibrant start to 2024 for Hollywood, with significant month-over-month watch time and unique audience increases for Paramount, Walt Disney Co., and Comcast on Facebook and YouTube.
Top Holiday Content Trends for Marketers This Season
As the 2023 holiday season kicks off, marketers, creators, and publishers find themselves navigating an increasingly complex socioeconomic environment, with consumers more conscientious about their spending habits.