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Introducing The PR MASTERS SERIES Podcast
The Stevens Group is pleased to present a new podcast series that salutes the masters of public relations and revels in their observations, insights and advice to PR professionals.
How the Current Political Environment is Affecting the Practice of Public Relations (On-Demand Video)
It would be a challenge even for the most learned of historians to recall a time in our history when the political parties in the U.S. have been more polarized. It also would not be considered as hyperbolic to say that the image of the media as a reliable source of information, seekers of the truth and a critical check on the actions of our lawmakers in Washington as being under attack and as such the victims of an erosion in the esteem in which the best of them -- think Walter Cronkite -- were once held. Given these hard facts, what impact has this erosion in the confidence of the public's perception of the media had on the practice of public relations?
Organic Growth – Hit The Road
2018 is a record year for PR agency and digital/active agency acquisitions. It’s been like the Wild West. It’s hard to get out of Acquisition City what with all the great offers and all. Acquisition is the new norm. Sellers and buyers depend on it to grow and prosper.