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PRSA-NY and Honan Strategy Group Reveal the 2022 State of Mental Health in Public Relations Report

Today, PRSA-NY announced the 2022 State of Mental Health in Public Relations Report with Honan Strategy Group, a data-driven strategic research and communications firm, to understand how PRSA-NY members are coping with their mental health and determine resources to help working professionals in the industry.

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PRSA Celebrates 75th Anniversary with Commemorative Publication

Established in 1947, PRSA, the nation’s leading organization serving the communications community, is celebrating its 75th anniversary throughout 2022. To mark this milestone event, PRSA is publishing “75 Years of Impact and Influence: People, Places & Moments in Public Relations History,” showcasing the history of the profession through the people and events that helped shape international discourse and transform the business world.

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The Stevens Group Acquispective – The First PR Acquisition

The first acquisition made by a public relations agency is both invigorating and frustrating. It’s invigorating because the acquirer has made the decision that agency growth can be achieved through acquisition as well as organic.  And frustrating because the work involved in making an acquisition is hard work and almost always burns up a lot of time, especially if the buyer chooses to go it alone and not engage the help of M & A professional.

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Public Relations CommPRO Editorial Public Relations CommPRO Editorial

Hispanic Heritage Month - Q&A with Ruder Finn & RF Comunicad Leadership

Editor's Note: As we celebrate Hispanic Heritage Month, business leaders have an opportunity to tap into the Latino community’s explosive growth and buying power. CommPRO sat down with Kathy Bloomgarden, CEO, Ruder Finn, and Gloria Rodriguez, Founder, President/CEO, RF Comunicad, to discuss Hispanic marketing trends such as the 47.1%increase in Hispanic homeownership, and the fact that Hispanics were responsible for 81% ofUS labor force growth, among other statistics that show the importance of this community as a loyal, diverse and growing consumer group.

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Public Relations Arthur Solomon Public Relations Arthur Solomon

The Most Important Issue That Democrats Must Campaign On If They Hope To Win the 2002 Mid-Term Elections (With An Important Lesson For PR Practitioners)

Historically, Democrats have campaigned on bread and butter issues. But in my opinion beginning right now – with only a little more than a month before the mid-term elections on November 8 – they must change their tactics for the remainder of the days leading up to the mid-terms and campaign on the most important issue facing the country – the continuation of our constitutional democracy.

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Public Relations Mike Paffmann Public Relations Mike Paffmann

Podcasting as a PR Tool

Today, podcasts are very popular as a form of audio entertainment. They are also an easy way for content creators to connect with their target audience. Publishing podcasting content is also easy as a broadcasting license is not needed.

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PR Pros Want to Change the Future of Their Industry, and AI could Spark this Transition, Per New Research from Stagwell's (STGW) PRophet and The Harris Poll 

The vast majority of public relations (PR) professionals (94%) want to be a part of changing the future of their field, with over nine in 10 (92%) believing AI has the potential to transform the way PR is conducted, according to new research commissioned by Stagwell's (NASDAQ: STGW) PRophet, the first-ever AI-driven PR pitch platform built by and for PR professionals that predicts media interest and sentiment. 

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Public Relations CommPRO Editorial Public Relations CommPRO Editorial

Reinvigorating Democracy Event

on Wednesday, Sept. 14th. This free event will include an alumni & student networking reception.The Society of Presidential Pollsters identify & obtain records of the polling for the Oval Office. With the help of the libraries at GW, it preserves questionnaires, letters, & memorabilia in order to establish an academic resource for the study of presidential decision-making.

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