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Purpose Has Lost Its Power Until You Prove It
Discover why simply stating a purpose isn’t enough in 2024, and learn how brands can transform lofty ideals into measurable impact that drives real business success.
Less is More for CNN, Harris and Walz
CNN’s ‘live’ interview of VP Kamala Harris and Governor Tim Walz explains much about the media and American politics.
GenZ’s Distinctive Voice Is Growing
With their unique characteristics and digital native upbringing, they have a distinctive worldview.
Full Profile Verification is A Game-Changer for Authenticity and Information Integrity
In a groundbreaking move for social media platforms, Media.com has announced a revolutionary policy that requires all users with public profiles to undergo full verification from the moment they join the network.
The Power of Storytelling in Marketing
Storytelling has always been a powerful tool for communication in almost all the industries, and it has become increasingly important in marketing in recent years.