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GenZ’s Distinctive Voice Is Growing
With their unique characteristics and digital native upbringing, they have a distinctive worldview.
Understanding Generational Preferences Leads to Key Insights for Communicators
Megan Fletcher, VP of Customer Marketing at Marigold, analyzed the 2023 U.S. Consumer Trends Report (CTI), providing valuable insights for public relations leaders by emphasizing the diverse expectations and preferences across generations.
How Buzzwords Divide Different Generations at Work
Corporate jargon — whether you’re putting a pin in something, circling back, or promoting synergy — is generally devoid of any real meaning and should be avoided.