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Using More Visual Content in Communications From Memos to Memes
So, I found myself asking: When and where is it appropriate to inject a little fun into corp. comm.?
From reach to resonance: Elevate employee experience and engagement in 2024
As communications professionals, we know that audience engagement is a moving target. Success is no longer about reach. Rather, it’s about resonance and action adoption. And it seems harder than ever.
Understanding Generational Preferences Leads to Key Insights for Communicators
Megan Fletcher, VP of Customer Marketing at Marigold, analyzed the 2023 U.S. Consumer Trends Report (CTI), providing valuable insights for public relations leaders by emphasizing the diverse expectations and preferences across generations.