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B2B Brand Stewardship Through Person-to-Person Communications
The traditional boundaries between B2B (business-to-business) and B2C (business-to-consumer) communications have blurred, revealing a fundamental truth…
Media.com CEO James Mawhinney Reacts to Proposed TikTok Ban, Highlights Broader Issues in Social Media
While the legislation’s future in the Senate remains uncertain, the proposed TikTok ban has sparked discussions about privacy, national security, and the free speech rights of millions of Americans.
How Communicators Can Take Proactive Steps to Counter Misinformation and Manage Their Reputation
Amidst this dynamic environment, Media.com empowers communicators to regain control of their reputation, swiftly respond to misinformation, share their stories free from interference, and stay informed about topics of interest.
CommPRO Unveils Exciting Lineup of 2024 Innovations Summits to Shape the Future of PR and Communications
These dynamic events bring together industry leaders to share their invaluable experiences and insights on pressing issues in the public relations and communications field.
PR Crises of Ellen, Steve Harvey Offer Guidance as Lizzo’s Brand Value is Attacked
Lizzo’s options seem limited, though earlier celebrity public relations crises may provide useful insights.
Navigating Reputation Management in a Digital Age
If you’re a business leader, understanding how to navigate your reputation in the digital age is crucial to the success and longevity of your business. But, it’s okay if you’re not sure where to get started.
Coca-Cola Steps Right into a Racism Debacle
One of the duties of a PR person is to monitor the environment and give feedback to the executives of a brand so that they can align their vision and their activities with the trending sentiment of their publics. However, this can prove to be a tricky tightrope act. Witness the Coca Cola debacle of "sensitivity" training intended to lessen racial tensions in the wake of the Black Lives Matter movement.