
CommPRO|Industry News
CommPRO keeps the communications, public relations and marketing industries connected, informed and creative.
Archive
- Accessibility
- Active Listening
- Advertising
- Advertising Agency Man...
- Agency Insurgents
- Agile Engagement
- Artificial Intelligence
- Awards
- Barter & Trade
- Blockchain
- Brand Marketing
- Brand Simplicity
- Branding
- Business Ethics
- Business Leadership
- C-Suite TV Insights
- Career Advice
- Celebrity Branding
- Comms Tech
- CommunicationsMatch
- CommunicationsMatch Ag...
- Company Culture
- Conferences
- Content
- Content Couture
- Content Intelligence
- Content Marketing
- Content Marketing Central
- Corporate Communications
- Corporate Insights
- Corporate Social Respo...
- Crisis Communications
- Crisis Communications ...
- Critical Now
- Cryptocurrency
- Customer Engagement
- Digital Advertising
- Digital Asset Manageme...
- Digital Communications
- Digital Marketing
- Digital PR
- Direct Marketing
- Diversity Equity Inclusion (DEI)
- Dominican Women To Marry
- ESG
- Earnings Guidance &...
- Editorial
- Education
- Email Marketing
- Events
How to Speak the Language of a Global Workforce
One of the greatest challenges facing global communicators and content creators today is finding a common language — literally. For every communication we prepare, we have to think about not only how to stand out in the crowded content marketplace and make a meaningful connection with our audiences, but how to actually get through and be effectively understood.
When and How to Diversify Your Investment Portfolio
The number of people currently interested in investing has gone through the roof. The rise of cryptocurrencies such as bitcoin has created a fandom like no other. The COVID-19 lockdown certainly helped the investment market as people were forced to do their own research and realize that this could actually be a very smart way to increase their overall value in the future. When the stock market is booming, there is no better feeling, and it is almost impossible to even consider selling any stock you have as you don’t know when its rise will stop. However, if you want to be a smart investor and ensure that you are continuously making money from your investments, you should consider diversifying your portfolio. Read on to find out when and how to diversify your investment portfolio.
Nixon Insider, John Dean Uses Social Science to Chronicle the Actions of Trump and His Followers
Author’s note: This article reflects my interview with John Dean about his and Bob Altemeyer’s book, Authoritarian Nightmare: Trump and His Followers prior to the 2020 Presidential Election. John provides a deep analysis, particularly timely during the January 6th Select Committee Hearings. This article was originally published in 2020, prior to the Presidential Election.
Great Resignation Underscores Importance of Employee Engagement and Well-being
Two years after the outbreak of the global pandemic, some organizational leaders are looking forward to going ‘back to the way things used to be’ before COVID-19, while others are realizing that it is essential to dive a little deeper into its learnings to continue to build a culture of inclusion, well-being, and care. The reason we should all be in the latter group is burnout—and our ability to reduce or prevent it within our organizations by continuing to connect with employees actively and authentically.
Want to Stay Healthy? Probiotics are a Must (INFOGRAPHIC)
Most Americans understand that probiotics are good for us and that they can be important to use when we’re sick, but many of us may not understand the true importance of probiotics. It’s one of those things that may hold a nebulous place in our minds, leaving us to diminish the impact that these supplements actually have on our health.
I Don't Know about You, But I've Got An Action-Packed July 4th Weekend Planned in the Best of All Places–My Mind!
That’s right, all the activities I’ll be enjoying mentally over this jam-packed weekend with my feet up on my easy chair or maybe stretched out on a chaise lounge chair on our sun-drenched balcony overlooking hopefully a tranquil ocean or see me sleepwalking on the beach.
Silence in the Face of Misinformation is Complicity
In May the head of the Food and Drug Administration warned that misinformation has become the leading cause of death in the United States.
Digital Fatigue in the Modern Work World (INFOGRAPHIC)
Following the onset of COVID, the world saw a shift to remote work that was far larger than ever before. It was such a large and important shift that 78% of current remote employees want to continue remote work for the rest of their lives.
5 Ways to Improve Engagement Through Empathy
This has been an intense and eye opening two years for all of us (to say the least!). Collectively we’ve experienced a concentrated and ceaseless amount of heaviness. Adjusting to this new hybrid world at work while digesting everything else around us has definitely taken a toll on our collective mental wellbeing. According to the Kaiser Family Foundation, more than 30% of American adults have reported symptoms of anxiety or depression recently, up from around 10% before the pandemic. Adapting to a more permanent, new way of living and processing all that has happened is also skyrocketing stress levels across the board. Staying focused –let alone motivated – is an added challenge. Modern managers now have an opportunity and a responsibility to encourage and actively support empathy at work. Leading with empathy not only improves employee engagement, but also supports a much wider and very important cultural shift towards destigmatizing mental health issues, encouraging more authenticity in the workplace. Here’s how managers can start actively engaging empathy to empower their teams and drive change.
Richard Levick - Let Her Sing
How do we find the strength to keep going? I know from so many recent conversations that I am not the only one to have those days when the fatigue will not dissipate and getting out of bed feels like fighting gravity.
Democratic Election Strategy Suggestions Should Include A New Approach to Public Relations And Not Beat A Dead Horse; Neither Should Agency Account Teams.
On May 24, on this site, I wrote a column giving my opinion on why the Republican Party has stymied Democratic legislation on women’s right to choose and gun control.
Why Colleges Across America are Struggling to Keep Students in the Classroom (INFOGRAPHIC)
Attending college has been ingrained into American society. In order to be successful, college is a must. It is the clear next step after high school. But now this seemingly plain next step is beginning to waver. There has been a trend in colleges and school campuses closing, and in some cases, permanently shutting down. From 2016 to 2019, 86 colleges shut down or merged with other schools, and even more, 53 colleges closed permanently during the 2019-2020 school year.
Most Would Take Working From Home Over Getting a Raise, Ragan Survey Says
The Ragan Salary Survey mostly polled those who work in communications, but there are valuable lessons here for all wellness professionals.
The Rise of Domestic Violence During the Pandemic (INFOGRAPHIC)
Did you know more than 200 million women and girls are victims of domestic violence in a typical year? During the pandemic, helplines received five times as many calls as previously. Domestic violence cases have especially spiked in the U.S. with Portland, Oregon seeing a 22% increase in arrests related to domestic violence and Jefferson County, Alabama seeing a 27% increase in domestic violence-related calls.
Global Virus Network (GVN) Announces Seven Distinguished International Appointments to Board of Directors
The Global Virus Network (GVN), a coalition of the world’s leading medical virology research centers working together to prevent illness and death from viral disease, today announced the election of seven distinguished global leaders to its Board of Directors. The announcement was made today by Robert Gallo, MD, Co-founder of the GVN & Chair of the GVN’s Scientific Leadership Board and the Homer & Martha Gudelsky Distinguished Professor in Medicine, Co-founder and Director of the Institute of Human Virology at the University of Maryland School of Medicine, a GVN Center of Excellence, and by Christian Bréchot, MD, PhD, President of the GVN, Associate Vice President for International Partnerships and Innovation at University of South Florida (USF), and Professor, Division of Infectious Disease, Department of Internal Medicine at the USF Health Morsani College of Medicine, the GVN Southeast U.S. Regional Headquarters.
Marian Salzman on 'The New MegaTrends'
For most of us, our experiences at the start of the COVID-19 pandemic fit into one of several slots: For healthcare workers, those early weeks and months featured seemingly endless days and nights of soul-wearying labor, heartbreak, sacrifice, and vulnerability. For essential retail, transport, and factory and warehouse workers, it was a time of measuring the value of a paycheck and job security versus childcare needs and the heightened risk of contagion. And for millions of others—especially those with young children at home—it was long hours to be filled as best one could. Suddenly, our newsfeeds were brimming with images of freshly baked sourdough bread, backyard tomato plants, drive-by birthday celebrations, and completed jigsaw puzzles. After years of disparate media diets, viewers came together around daily pandemic briefings and series such as The Last Dance and Tiger King.
Surrounded by Tech, We Can’t Forget About Human Contact
In the two-plus years since the COVID-19 pandemic shifted how we work, learn and live, using technology in moderation has become an ideal of the past for many of us. Endless video calls, a constant stream of emails, a symphony of notifications – our tech follows us everywhere we go.
Inflation: The Great Pandemic Pricing Reset
We tend to think of inflation in the context of modest annual price increases that drive up the cost of living. Each year the price of what we buy rises by a few percent. Salaries and charges for services are increased to match or exceed this.
How NYC Mayor Adams Has Changed the Best Seats In The House; Sitting In The Bleachers May Prevent You From Covid Variants
Ever since the first pitch was thrown, pitchers have been accused of “doctoring the baseball,” which means applying foreign substances to the ball that alters its path, making it more difficult for the batter to hit the pitch.