A name change is seldom a small thing.  It’s especially significant when one of the world’s most valuable companies decides to rebrand.  Facebook’s move to “Meta” offers an important signal about the firm’s future focus, which promises to impact billions of people who regularly sign onto its social media platforms.  The idea of a ‘metaverse’ sounds exciting, but will it really be a better place?

Videos draw attention on Facebook and, with face-to-face interactions limited, they are a great way to connect with your customers.

What Facebook videos get attention? The topic chosen, length of the video, the content, and the amount of text will affect your results.