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Marketers Are Getting It All Wrong for Upfronts NewFronts Season and Nielsen’s Data Proves It
Nielsen’s latest cross-media insights reveal that advertisers clinging to outdated strategies are missing the mark—here’s what every communicator must learn to stay ahead in the 2025-2026 Upfronts/NewFronts season.
HUNTER and KWT Global Join Forces to Form Integrated Communications Leader
HUNTER and KWT Global are merging under the HUNTER brand to create a powerhouse agency, expanding corporate, B2B, and consumer marketing capabilities with an all-female executive leadership team.
Retail Media Meets CTV and Sparks a Consumer Engagement Revolution for Bold Brand Strategies
As retail media merges with CTV, brands are seizing a groundbreaking opportunity to revolutionize consumer engagement and drive real-time purchases.
Larry Weber Asks Tech Giants to Stop Wasting Innovation and Start Saving the World
Larry Weber calls out tech companies to stop playing it safe, urging them to harness their innovations for global good, from fighting climate change to revolutionizing healthcare.
Recent Unionization Efforts By The Numbers
We’re beginning to see a major shift in how companies are talking about unions, both internally and externally.