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PRSA-NY Unveils 2024 Big Apple Awards Shortlist, Spotlighting Innovation and Mentorship in PR
The winners will be announced at the 2024 Big Apple Awards on Wednesday, October 30, at Manhatta in New York City.
East Coast Agencies Lead the US PR Industry Index For May 2024
The Top 10 US Public Relations companies for May 2024.
Jeff Beringer Takes Helm as Golin’s Chief AI Officer
This significant appointment marks a pivotal step in Golin’s journey towards becoming a fully AI-integrated global agency, reflecting the industry's growing reliance on artificial intelligence.
What Generative AI Means to the Future of Public Relations
The “Eye on AI: The Promises and Pitfalls Of Artificial Intelligence In P,” event, hosted by Golin in partnership with PRophet and CommPro, brought public relations and digital leaders together at Golin’s Chicago headquarters to discuss the rapid evolution of AI and what it all means for PR.
Comms and Marketing Can Work Together, Even When Our Goals Are Different
Although marketing and communications might have similar functions on the surface — namely, telling the organization’s story —they often have widely differing goals.