
CommPRO|Industry News
CommPRO keeps the communications, public relations and marketing industries connected, informed and creative.
Archive
- Accessibility
- Active Listening
- Advertising
- Advertising Agency Man...
- Agency Insurgents
- Agile Engagement
- Artificial Intelligence
- Awards
- Barter & Trade
- Blockchain
- Brand Marketing
- Brand Simplicity
- Branding
- Business Ethics
- Business Leadership
- C-Suite TV Insights
- Career Advice
- Celebrity Branding
- Comms Tech
- CommunicationsMatch
- CommunicationsMatch Ag...
- Company Culture
- Conferences
- Content
- Content Couture
- Content Intelligence
- Content Marketing
- Content Marketing Central
- Corporate Communications
- Corporate Insights
- Corporate Social Respo...
- Crisis Communications
- Crisis Communications ...
- Critical Now
- Cryptocurrency
- Customer Engagement
- Digital Advertising
- Digital Asset Manageme...
- Digital Communications
- Digital Marketing
- Digital PR
- Direct Marketing
- Diversity Equity Inclusion (DEI)
- Dominican Women To Marry
- ESG
- Earnings Guidance &...
- Editorial
- Education
- Email Marketing
- Events
PR Lessons from Harris’ 'Baierly' Civil Fox News Interview
Public relations pros gained and perhaps lost business in the wake of Vice President Kamala Harris’ Fox News Channel appearance.
Less is More for CNN, Harris and Walz
CNN’s ‘live’ interview of VP Kamala Harris and Governor Tim Walz explains much about the media and American politics.
Getting Shohei Ohtani Talking Is The Right Move
Major League Baseball’s highest-paid player Shohei Ohtani is in a pickle now that his constant companion/interpreter was fired abruptly, apparently for illegal gambling.
See Don’t Tell: A 27-Year-Old Offers a Visual Lesson in HR and Reputation Management
Accountability enjoyed a victory when Brittany Pietsch video recorded her firing from a tech firm at the hands of inept HR staff and an absent manager.
Words and PR Still Matter, At Least for Some of Us
For some PR professionals it was a close-mouthed “hmmm.” Others perhaps muttered a variation on, “Oh, well that explains it.”
Lots of Questions About AI, Not Many Definitive Answers, Yet
That we live in a dynamic, digital world was an understatement even before OpenAI’s generative AI ChatGPT was unleashed widely last November 30th. Now there are more questions than answers.
PR Crises of Ellen, Steve Harvey Offer Guidance as Lizzo’s Brand Value is Attacked
Lizzo’s options seem limited, though earlier celebrity public relations crises may provide useful insights.
Putin’s PR Pros Were at Golf Course during Wagner Group Insurrection
Vladimir Putin’s communicators undoubtedly took a page from the PGA playbook and improved it.
PR Truths and Misconceptions Surrounding the CNN-Licht Debacle
The Licht example is a terrific reminder that earned media is a calculated risk–it cedes some control of its message and things can go wrong.
Government Communicators Say Politics, Disinformation are Top Trust Impediments
Examining what communicators perceive are reasons for the loss of public trust in government is at the center of a new survey of more than 200 PR professionals.
Communication Choices Played a Major Role in Sinking Silicon Valley Bank
A lot of businesspeople ridicule communication as a low priority, nice-to-have soft skill. It’s likely these same people missed how large a role communication played in the recent collapse of Silicon Valley Bank.