CommPRO|Industry News

CommPRO keeps the communications, public relations and marketing industries connected, informed and creative.

Corporate Insights, Corporate Social Respo... CommPRO Editorial Corporate Insights, Corporate Social Respo... CommPRO Editorial

U.S. Surgeon General Releases New Framework for Mental Health & Well-Being in the Workplace

Today, United States Surgeon General Dr. Vivek Murthy released a new Surgeon General’s Framework for Mental Health & Well-Being in the Workplace outlining the foundational role that workplaces should play in promoting the health and well-being of workers and our communities. As reports of “quiet quitting” and the Great Resignation have shown, the COVID-19 pandemic has changed the nature of work for many and the relationship that some workers have with their jobs.

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Global Women's Leaders... CommPRO Editorial Global Women's Leaders... CommPRO Editorial

Achieving True Diversity, Equity, and Inclusivity in Our Lifetime 

There has been a lot of consideration given recently to the issues and concerns regarding diversity, inclusion, and systemic racism. We have become more sophisticated in our appreciation that diversity includes much more than race, nationality, gender, sexual preference, or expression. It includes such differences as thinking styles, communication, interaction styles, and much more.

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Global Women's Leaders... Leslie Grossman Global Women's Leaders... Leslie Grossman

Leadership Learnings from the Pandemic

When we are confined to our homes, time can seem infinite. Even if you are juggling homeschooling with working, taking some quiet time to look inward and outward to what’s possible in the future is time well spent. As leaders - and we are all leaders of our own lives as well as others’ - we make professional progress by observing the leadership lessons we see in action. Watch and listen to leaders during this crisis and you will see what works effectively and what does not.

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Strategic Public Relations CommPRO Editorial Strategic Public Relations CommPRO Editorial

Understanding Diversity, Equity, Inclusion & Multicultural Communications

Join the conversation on identifying and improving DE&I support for talent recruitment, corporate retention, and increasing brand awareness and reputation. Sponsored by The George Washington University Master of Strategic Public Relations, this discussion will feature industry leaders and experts on the topics facing society today. The experts will provide actionable insights, address employer/employee pain points, and discuss intersection of the issues. Topics include but are not limited to: identifying the principles of DEI, layers of identities, and corporate responsibilities. To learn more about our speakers, click here.

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Industry News CommPRO Editorial Industry News CommPRO Editorial

Thank You For Helping CommPRO.biz Reach its 12-Year Anniversary!

Twelve years ago, we launched CommPRO.bizas an educational resource for communications professionals. I could have never imagined how far we’ve come. Working with the C-Suite, the contributed content comes from corporate executives, investors, and public relations specialists. Over the years, we expanded into a wide variety of industry sectors, including, marketing, social media, financial communications, public affairs, and events.

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Leadership & Careers CommPRO Editorial Leadership & Careers CommPRO Editorial

7 Ways To Improve Your Chances Of Being Hired For Management Positions

If you’re looking to take the next step in your career and want to move into a management position, then there are a few ways in which you can help boost your chances of being considered for a managerial position. In this post, we’ll be covering what you can do to help improve your skills, experience, and qualifications for leadership and how you can get employers to take notice of you when hiring. Keep reading to learn more. 

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Internal Communications CommPRO Editorial Internal Communications CommPRO Editorial

How to Showcase Your Employee Stories on Social Media

In today’s world, it’s increasingly important for your organization to spotlight its culture on social media. Whether this means interacting with customers, clients and the general public on Twitter or showcasing work life at your company via LinkedIn, all social media platforms provide different ways for you to show the wider world — including potential talent — what your organization is all about. Ahead of Ragan’s Future of Communications Conference this November, Coffee shared some of her thoughts on how best to tell employee stories through social.

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Internal Communications CommPRO Editorial Internal Communications CommPRO Editorial

The Future of Communications Conference

Join your peers during Ragan’s Communications Week on November 1-2 for a must-attend conference to help you refine and align your strategies with the future of communications, hone your business acumen to position yourself as a future leader and better understand the tools and technology that will get you there. Industry experts will teach you the skills needed to meet the next horizon of employee communications, social purpose and DE&I, leadership communications, technology and more.This conference will feature real-world tips and tactics from leading communicators. Our speakers will share how they effectively measure and report to reflect the needs of emerging audiences, refine media relations strategies to build stronger relationships amid changing newsroom trends, integrate emerging tools and features on social media to earn more engagement with audiences, foster stronger agency-client relationships and more.

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Internal Communications CommPRO Editorial Internal Communications CommPRO Editorial

Edelman’s Amira Barger on Why it’s Not Best to ‘Fake it Till You Make it’ as a Communications Pro

The “fake it till you make it” strategy — where you pretend to know something until you’ve reached the point where you actually do — doesn’t serve communicators well in the long run. Learning new skills and gaining experience takes time, and if you fake your way through your career, you’re likely to waste a lot of that time.

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The Stevens Group Acquispective – The First PR Acquisition

The first acquisition made by a public relations agency is both invigorating and frustrating. It’s invigorating because the acquirer has made the decision that agency growth can be achieved through acquisition as well as organic.  And frustrating because the work involved in making an acquisition is hard work and almost always burns up a lot of time, especially if the buyer chooses to go it alone and not engage the help of M & A professional.

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CommPRO Editorial CommPRO Editorial

A Conversation with Valerie Biden-Owens

George Washington University's College of Professional Studies invites students, faculty, staff, alumni, and friends to a conversation with Valerie Biden-Owens to discuss her experience growing up within the Biden household and how it shaped her political and professional achievements.Ms. Biden-Owens will be available to sign books after the conversation.

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Events CommPRO Editorial Events CommPRO Editorial

The Growing Role of Native Americans in Public Relations 2022

More and more Native Americans are taking on Communications roles at the Fortune 500 to assure that their communities are adequately represented in their companies' marketing, PR, and HR activities. An increasing number are becoming critically important tribal Communicators, serving to bridge the communications gaps between the goals of business and the needs of their communities.

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Public Relations CommPRO Editorial Public Relations CommPRO Editorial

Hispanic Heritage Month - Q&A with Ruder Finn & RF Comunicad Leadership

Editor's Note: As we celebrate Hispanic Heritage Month, business leaders have an opportunity to tap into the Latino community’s explosive growth and buying power. CommPRO sat down with Kathy Bloomgarden, CEO, Ruder Finn, and Gloria Rodriguez, Founder, President/CEO, RF Comunicad, to discuss Hispanic marketing trends such as the 47.1%increase in Hispanic homeownership, and the fact that Hispanics were responsible for 81% ofUS labor force growth, among other statistics that show the importance of this community as a loyal, diverse and growing consumer group.

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