Customer service and digital banking have advanced significantly. Our daily lives are being revolutionized by technology, which is always evolving. In nearly every sector, it has been standard practice to adapt to the constantly changing environment, cutting-edge competitors, and changing client expectations. One of the earliest sectors to embrace technological improvements in the banking industry. Since the banking sector plays a significant role in the economy, it stands at the pinnacle of digitalization. 

From the recent boom of AI-generated art, blockchain, NFTs and the metaverse to the rapid expansion of applied technology across all industries, AI and related technologies has emerged from the fringes of tech and science fiction movies to the mainstream right before our eyes. 

The vast majority of public relations (PR) professionals (94%) want to be a part of changing the future of their field, with over nine in 10 (92%) believing AI has the potential to transform the way PR is conducted, according to new research commissioned by Stagwell's (NASDAQ: STGW) PRophet, the first-ever AI-driven PR pitch platform built by and for PR professionals that predicts media interest and sentiment. 

I use my mind to bring together the essence of my personality, experiences, and senses. Our mind is the most fantastic tool to harness creativity. Other creators use similar methods. Regardless of what we use to create, our imagination allows us to envision and bring things into existence. Our mind is a powerful tool that can be used for good or evil. What we do with this power will decide how far we can go.

Throughout modern history, each era has featured a tech boom in one way or another. Whether the rise of television through the 1950s and 1960s or the introduction of the internet and cell phones through the 1990s and 2000s, breakthroughs in technology have touched every generation, benefitting both businesses and consumers in the process.

By now, we’ve learned that AI can execute many tasks just as well as humans — if not better. In the process, we’ve also learned that some tasks make more sense for AI to handle than others. Rote jobs like customer service or accounting are ideal for AI, while creative disciplines like designing or writing are a bit more complicated, though still possible to a certain degree. 

PRophet teamed up with The Harris Poll, a leading independent research company, to better understand trends in the Public Relations industry, especially around comms-tech and AI. Please take 10-minutes to complete our survey. Your response is critical to understanding the industry’s needs for solutions to some of our biggest challenges and opportunities. 

We used to only have to worry about the feelings of people.  Now we need to be careful not to offend a brand-new category of ‘beings’—machines.  At least that’s what an engineer from one of the world’s top tech companies suggests.  Whether artificial intelligence is sentient is an intriguing question, but a related concern is more pressing—the expanding space that smartphones and other digital machines fill in our lives.

These days online discourse is revolving around emerging technologies like cryptocurrency, non-fungible tokens (NFTs) and Web3. The metaverse, in particular, is one of the trendiest topics in all of tech today. 

For software companies first starting out, it’s difficult to get far without a fine-tuned tech stack — a strategic combination of tech tools that work together to power your platform and inform your developers. The tools within a tech stack can include programming languages, frameworks, libraries, servers, UI/UX solutions, sales and marketing SaaS tools and many others. Each one plays a vital role in developing your software and keeping the business running smoothly.

Historically, writing has been a craft best fulfilled by humans. As personal touch and nuance are often seen as prerequisites for great writing, it can be difficult to imagine robots, or more specifically augmented intelligence (A.I.), capable of doing it convincingly, much less meaningfully.