If management thinks you’re a valuable asset they’ll most likely reassign you. If they refuse, that also sends a message about your standing in the agency.

Deloitte's recent Skills-Based Organization study found that 79% of business executives believe their organization should create value for workers as human beings.

With adoption having reached a tipping point, industry visionaries are now leveraging AI to generate content, pitch, measure, and even manage the whole PR process. 

Media biases are everywhere.  And they’re easy to detect, especially in political and sports reporting.

Despite the fact that older employees are often the most knowledgeable and experienced members of the workforce, they’re often overlooked in favor of younger, less experienced workers.

By the time the judge unsealed the grand jury indictment and then kicked the press out of the courtroom, it was late on Monday night August 14. Officials then said it would take one to three hours for the indictment to be made available to the press and the public.

America First Legal (AFL), a legal group founded by Stephen Miller, has filed a lawsuit against Target, accusing the company of making misleading statements about its Diversity, Equity, and Inclusion (DEI) practices and Environmental, Social, and Governance (ESG) policies.

There’s no need for students of public relations to read the chapter on media relations in expensive text books because every day since former President Donald Trump announced that he was running for president in 2015 his actions have provided a Master’s Class in how not to act when dealing with the media.

This distinguished annual accolade, a highlight of the Metaverse Spectrum Business Conference and PitchFest 2023, recognizes exceptional products and services that embody raw innovation and exceptional contributions to advancing metaverse technology.

Traditional time- and materials-based billing models have prevailed, encouraging agencies to work slowly for higher profits while undermining long-term client success and leading to overworked junior to mid-level employees.

From the ChatGPT craze to evolving content preferences and iconic brand resurgences, these developments hold valuable insights for public relations (PR) executive leadership in Tubular Lab’s H2 2023 Social Video Trends report.

It’s been widely reported about the differing of opinions regarding allowing athletes from Russia and Belarus to compete in the 2024 Paris Summer Olympic Games, with the IOC in favor and a host of countries threatening to boycott the games if the athletes are permitted to participate. 

RF Studio 53 aims to merge the imagination of Ruder Finn's creative studios with the innovation power of Ruder Finn's TechLab to usher in a new era of AI-driven creativity.

PR agencies have opted out of short and long term leases for office space and have either given up on office space altogether or have taken on considerably less office space. What this means in financial terms is that PR agencies have increased their profits anywhere from five to ten percent.

You’ve no doubt heard of someone with perfect pitch in music?  Well, there’s such a thing in PR too—well, sometimes!  

Over the past 10 years growth in the PR agency sector has become remarkably robust at the net fee, net income and exit strategy levels.

Recessions can actually be the perfect time to ramp up your marketing game and leave your competitors scratching their heads.

Learn to persevere.  Rise from falls you’re bound to have in life.  

While there are many reasons for customers to part ways with a company, one of the most common is when expectations are not met and communication breaks down.