No matter the subject or sector of business, surveys are a powerful tool used to gather data that can push companies forward towards their greater goals.

What CommTech provides the most useful metrics?

With their unique characteristics and digital native upbringing, they have a distinctive worldview.

CreatorIQ's Influencer Marketing Trends Report for 2024 offers a comprehensive snapshot of the industry, highlighting key findings and predicting trends that will shape the coming year.

A new communicators survey from The Conference Board in partnership with Ragan Communications sheds light on AI use.

These PR and marketing trends can help you thrive in 2024.

As the 2023 holiday season kicks off, marketers, creators, and publishers find themselves navigating an increasingly complex socioeconomic environment, with consumers more conscientious about their spending habits.

Ever since the famous 2015 “Americans have the same attention span as goldfish” study released by Microsoft which was later redacted, communicators, marketers and some C-suite leaders believe stakeholders will get distracted or tune out if a message or piece of content isn’t delivered not just compellingly but also super quickly.

CommPRO asked the judges of the 2023 Metaverse 100 to weigh in how do they perceive AI's impact on innovation and as AI speeds up human tasks; how might this affect innovation.

Megan Fletcher, VP of Customer Marketing at Marigold, analyzed the 2023 U.S. Consumer Trends Report (CTI), providing valuable insights for public relations leaders by emphasizing the diverse expectations and preferences across generations.

Ragan’s annual Communications Benchmark Report, surveying nearly 1,000 communicators from across a broad spectrum of industries, sheds light on what the challenges and opportunities that comms professionals hope to tackle in the year ahead.

Effective marketing campaigns can make or break your business. A well-strategized, coordinated campaign can bring new customers to your company, bolster your brand presence, and improve the ROI of every long-term project you commit to.

As a business leader, you must ensure that your company isn’t only influenced from within. Diverse data provides you with more valuable insights. This is where utilizing customer satisfaction surveys can make a difference.

Nicole Moreo shares their thoughts about how LinkedIn can help thought leaders reach their goals on the networking platform.