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CommPRO|Industry News
CommPRO keeps the communications, public relations and marketing industries connected, informed and creative.
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A.I. Won’t Replace Writers — It Will Maximize Their Storytelling Potential
Historically, writing has been a craft best fulfilled by humans. As personal touch and nuance are often seen as prerequisites for great writing, it can be difficult to imagine robots, or more specifically augmented intelligence (A.I.), capable of doing it convincingly, much less meaningfully.
A Conversation with John Avlon, Author, 'Lincoln and the Fight for Peace'
Join me and John Avlon as we discuss his book Lincoln and the Fight for Peace. This is an important account of Lincoln’s plan to win the peace after the Civil War.
PR Masters Series Podcast, Episode #60 – John D. (Jack) Bergen Managing Partner, The Bergen Partnership
Today’s special guest is John D. (Jack) Bergen Managing Partner, The Bergen Partnership.
Data’s Role in Building Better Media Campaigns
Advanced communications technologies are growing increasingly popular in similar sectors, like marketing and advertising, but has not yet impacted the public relations industry in any substantial way. Many PR professionals see augmented intelligence (A.I.) and automation as a threat to their jobs and a hindrance to the creativity that makes their work unique and gratifying, despite its growth across other industries.