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CommPRO|Industry News
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Five Smart Marketing and PR Trends for 2024
These PR and marketing trends can help you thrive in 2024.
Top Holiday Content Trends for Marketers This Season
As the 2023 holiday season kicks off, marketers, creators, and publishers find themselves navigating an increasingly complex socioeconomic environment, with consumers more conscientious about their spending habits.
Finding Your Footing In The World Of Crypto With These 10 Tips
Embarking on navigating the world of cryptocurrency and blockchain technology can feel daunting as a newcomer.
A Conversation with Professor Leff On The Life-and-Death Decisions of Refugees from Nazi Europe
Join Michael in his conversation with Professor Laurel Leff about her recent book, “Well Worth Saving: American Universities’ Life-and-Death Decisions of Refugees from Nazi Europe.”
Winning Content is Not Measured in Seconds, Or Snacks
Ever since the famous 2015 “Americans have the same attention span as goldfish” study released by Microsoft which was later redacted, communicators, marketers and some C-suite leaders believe stakeholders will get distracted or tune out if a message or piece of content isn’t delivered not just compellingly but also super quickly.
Communicators Are In The Fast Lane–Here’s How To Slow It Down
It’s time to slow it down. And by writing those words, I know I’m flouting the conventional wisdom about all things communication.
Attention All Journalists, PR Practitioners And Especially The New York Times: Take Time To Check Your Facts
Public relations people can learn three valuable lessons from the aftermath of the Hamas terrorist attack on Israel.
CCOs At the Epicenter of Disruption
If you closely observe the nation’s leading corporations, you’ll notice there’s been a pendulum shift in the chief communications officer’s role.
Heather Hendershot Talks 'When the News Broke: Chicago 1968 and the Polarizing of America'
Join Michael in his discussion with historian Heather Hendershot on the 1968 Democratic National Convention in Chicago and compellingly argues that this convention was a pivotal moment in American history.
PRophet Revolutionizes PR with Game-Changin AI-Driven Tools
PRophet is the first to build and market a full suite of AI-driven tools that now span earned media, influencer marketing and news monitoring offerings.
What Brands Should Know About The Role of Immersive Media in their Marketing Communications in 2024
Insights from the M100 judges on unlocking the immersive media for brands in 2024.
How To Navigate Through Major Changes As An Executive Communicator
Simple lessons for communicators from Rite Aid’s bankruptcy announcement.
Annual Reviews: If You Really Want to Succeed, Ask for Honest Feedback
It’s the time of year when thoughts turn to highlighting accomplishments in the quest for promotions and more money.
What’s On the Mind of Internal Communications Leaders
Here are some of the biggest takeaways from Ragan’s 2023 Internal Communications Conference.
Beyoncé vs. Taylor Swift: The Tale Of The Tape
Let’s get to the tale of the tape of our two undisputed super stars: Beyoncé vs Taylor Swift.
Suzanne Somers – A Timeless Icon
In the vast constellation of Hollywood stars, there are few whose brilliance shines as brightly as Suzanne Somers.
PR Masters Series Podcast, Episode #78 - Paul Dyer
Today’s special guest on the PR Masters Series podcast is Paul Dyer, CEO, Lippe Taylor.
From Silence To Full-Throated Support Of Israel And Everything In Between
How global companies are communicating about Israel.
Author Michael Finkel Discusses 'The Art Thief: A True Story of Love, Crime and a Dangerous Obsession’
Join Michael in his conversation with Michael Finkel to discuss his new book which chronicles the life of Stephane Breitwieser the most prolific art thief in history.