CommPRO|Industry News
CommPRO keeps the communications, public relations and marketing industries connected, informed and creative.
Archive
- Accessibility
- Active Listening
- Advertising
- Advertising Agency Man...
- Agency Insurgents
- Agile Engagement
- Artificial Intelligence
- Asian Matchmaking
- Awards
- Barter & Trade
- Blockchain
- Brand Marketing
- Brand Simplicity
- Branding
- Business Ethics
- Business Leadership
- C-Suite TV Insights
- Career Advice
- Celebrity Branding
- Comms Tech
- CommunicationsMatch
- CommunicationsMatch Ag...
- Company Culture
- Conferences
- Content
- Content Couture
- Content Intelligence
- Content Marketing
- Content Marketing Central
- Corporate Communications
- Corporate Insights
- Corporate Investor Rel...
- Corporate Social Respo...
- Crisis Communications
- Crisis Communications ...
- Critical Now
- Cryptocurrency
- Customer Engagement
- Digital Advertising
- Digital Asset Manageme...
- Digital Communications
- Digital Marketing
- Digital PR
- Direct Marketing
- Diversity Equity Inclusion (DEI)
- Dominican Women To Marry
- ESG
- Earnings Guidance &...
- Editorial
- Education
How To Get Started With AI In Corporate Communications
AI-powered writing tools are readily available to enhance corporate communications, generate content, refine style, as well as enhance readability and clarity.
TikTok and CreatorIQ Unveil Data-Backed Keys to Success for Advertisers
As TikTok continues to shape digital culture, staying informed about these data-backed keys to success will be instrumental for communicators in public relations.
PR Masters Series Podcast, Episode #79 - Tom Coyne
Today’s special guest on the PR Masters Series podcast is Tom Coyne, Founder and Chief Executive Officer of Coyne Public Relations.
To Survive Another Mashugana Year More Humor And Roof Fiddlers Needed
Politics, race, religion, gender, and sexuality make us all dislike each other, however the power of MUSIC, LOVE, and LAUGHTER can indeed unite even the most ardent enemies.
The Smothers Brothers Comedy Hour Was A Social Phenomenon
As their publicist, I witnessed firsthand the impact of The Smothers Brothers on the cultural and political landscape of the late 1960s.
My Sure-To-Happen PR Predictions for 2024
Arthur Solomon’s sure-to-happen public relations occurrences for 2024, and if they don’t occur he’ll do what higher-ups at agencies are certain to do: Put the blame on someone else.
Looking Back on 2023, the Most Popular CommPRO Year Yet
From thought leadership articles that challenged conventional wisdom to impactful news stories that shaped the industry landscape, 2023 was a year of growth, learning, and critical insights.
3 Common Mistakes To Avoid When Making Corporate Videos
Todd Plotkin, CEO of Green Buzz Agency, a video content company, recently walked through some of the common mistakes companies tend to make when creating videos.
Nonsponsor Brands: Ambush Marketing Strategies to Connect with the Olympic Games Amid Controversy
Promotion of the 2024 Summer Olympics in Paris by NBCUniversal, which will televise the games in the U.S, is become more frequent and the barrage of PR and advertising programs of game sponsors are not that far away.
What Communicators Can Do To Help The Newest Generation In The Workforce Adjust
Communicators can help Gen Z address workplace anxiety. Here’s how.
Another Take on Merriam-Webster’s Word of the Year
Specifically, how do we tell what is “real” and what is not?
Learning from Spotify: Navigating Layoff Communications Dos and Don'ts
While layoffs are an unfortunate reality today, in part due to the pullback of the post-pandemic hiring bonanza and to more contemporary economic pressure on employers, it’s not what Spotify did that’s of note — it’s how the organization handled it.
Tying Executive Compensation to Supporting Women Is Patrice Tanaka's Proposal for Gender Equity
"Tie executive compensation to supporting and advancing women to leadership positions to incentivize this behavior and reinforce the importance of this responsibility." - Patrice Tanaka
Ragan’s CommTech Report Reveals How Comms Pulls Data And Insights
What CommTech provides the most useful metrics?
Words and PR Still Matter, At Least for Some of Us
For some PR professionals it was a close-mouthed “hmmm.” Others perhaps muttered a variation on, “Oh, well that explains it.”
GenZ’s Distinctive Voice Is Growing
With their unique characteristics and digital native upbringing, they have a distinctive worldview.
Valerie Simon on Leadership Development and Advancing Women in Healthcare and Communications
"Supporting and advancing women in leadership has both systemic and cultural facets." - Valerie Simon
How Communicators Can Take Proactive Steps to Counter Misinformation and Manage Their Reputation
Amidst this dynamic environment, Media.com empowers communicators to regain control of their reputation, swiftly respond to misinformation, share their stories free from interference, and stay informed about topics of interest.
Lisa Sepulveda Empowers Women Through Tailored Leadership Development
"Leadership development can help women grow, but the industry needs to address the systemic and cultural factors that hinder access to leadership roles.” - Lisa Sepulveda
You Don’t Yell ‘genocide’ On A Crowded Campus
Why couldn’t President Elizabeth Magill provide a clear yes or no answer to whether calling for the genocide of Jews violated my alma mater’s code of conduct?