For decades, press releases have been a staple in the public relations toolbox, providing companies with a reliable method to disseminate their latest news.

The deadline for the 2024 PRMuseum NextGen Awards is fast approaching, so if you're an up-and-coming public relations professional, now's the time to submit your entries.

We explore how differing media coverage of Donald Trump and President Joe Biden may influence public perception, despite Trump's controversial actions and statements that would typically undermine other politicians.

While I believe that the Olympics is the most important of all sporting events, I do not believe it promotes a more peaceful world or brings together the best athletes on our planet.

Today we begin a new weekly column by crisis management expert and professor of leadership and communication Helio Fred Garcia. The column will excerpt passages from his new book on the failed U.S. response to COVID-19 and lessons for leaders: The Trump Contagion: How Incompetence, Dishonesty, and Neglect Led to the Worst-Handled Crisis in American History.

The Cannes Lions International Festival of Creativity has announced a total of 26,753 submissions for the 2024 Awards.

Here’s why press release SEO is crucial and some best practices for maximizing its impact, specifically for seasoned public relations experts who think they know it all.

Recruitment communicationss strategies on social media to boost your employer brand.

In a hearing purportedly on the source of the COVID-19 pandemic, Congresswoman Marjorie Taylor Greene called for Dr. Anthony Fauci to be imprisoned for “crimes against humanity.”

This is not about sex, where the sizes of the most noticeable anatomical parts play an oversized role in attracting males and females to each other.

Compiled from the best practices of veteran communicators, here are ten easy reminders  for experienced PR pros who might be a tad too "seasoned" to remember everything.

A recent global poll found that mental health is the primary health concern in 31 countries, with an average of 44% of respondents citing it as such.

The Top 10 US Public Relations companies for May 2024.

As the Cannes Lions Festival of Creativity quickly approaches, some of the hot discussions that will shape future industry trends are bubbling up.

In this episode of the PR Masters Series podcast, Art Stevens talks with Jonathan Heit, a co-founder and the global CEO at Allison.

This guide offers practical advice and actionable insights designed to help PR professionals navigate the competitive media landscape.

Today I’m wondering if that surreal 34 counts of felony convictions against former President Trump is going to be synonymous with incredulousness, skepticism, and doubt. 

The recent unanimous decision by a New York jury finding Donald Trump guilty on all 34 counts of falsifying business records to influence the 2016 presidential election has laid bare the stark perception gap between the left and the right in the United States.

PR professionals are encouraged to see press releases as powerful components of a holistic marketing approach that can significantly enhance brand visibility and media coverage.

Here are some strategies to help your press release stand out and maximize its impact.