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How to Succeed in PR Quickly
I learned at an early age that demonstrating initiative was the key to it all.
Significant Shifts in the June 2024 Top 10 US-Based Public Relations Agencies Ranking
The Top 10 US Public Relations companies for June 2024.
Navigating Pride 2024 Communication Strategies Amid Contention
This year’s Pride celebrations are proving to be high-stakes and serious in tone during a contentious election season, and at a time when The Wall Street Journal reports an increase in activist, ‘anti-woke’ shareholders scrutinizing inclusion programs and donations to LGBTQ+ groups.
The Ongoing Importance of Press Releases in PR Strategies
For decades, press releases have been a staple in the public relations toolbox, providing companies with a reliable method to disseminate their latest news.
Final Call Approaches for 2024 PRMuseum NextGen Awards Entries
The deadline for the 2024 PRMuseum NextGen Awards is fast approaching, so if you're an up-and-coming public relations professional, now's the time to submit your entries.
How the World Baseball Classic Achieves What the Olympics Promise
While I believe that the Olympics is the most important of all sporting events, I do not believe it promotes a more peaceful world or brings together the best athletes on our planet.
Press Releases and SEO Strategies for Savvy Public Relations Pros
Here’s why press release SEO is crucial and some best practices for maximizing its impact, specifically for seasoned public relations experts who think they know it all.
Mastering Press Release Outreach (A Reminder)
Compiled from the best practices of veteran communicators, here are ten easy reminders for experienced PR pros who might be a tad too "seasoned" to remember everything.
East Coast Agencies Lead the US PR Industry Index For May 2024
The Top 10 US Public Relations companies for May 2024.
Key Trends and Predictions for Cannes Lions 2024
As the Cannes Lions Festival of Creativity quickly approaches, some of the hot discussions that will shape future industry trends are bubbling up.
PR Masters Series Episode #87 - Jonathan Heit
In this episode of the PR Masters Series podcast, Art Stevens talks with Jonathan Heit, a co-founder and the global CEO at Allison.
Transform Your Media Outreach Strategy
This guide offers practical advice and actionable insights designed to help PR professionals navigate the competitive media landscape.
Maximize the Impact of Your Press Releases with These Proven Strategies
Here are some strategies to help your press release stand out and maximize its impact.
New Leaders Emerge in the US PR Industry as Top 10 Agencies for April 2024 Are Revealed
The Top 10 US Public Relations companies for April 2024.
More Investment Firms Value PR Agencies
Traditionally dominated by acquisitions among PR agencies, the market is now welcoming a broader spectrum of investors, including private equity firms and family offices.
PR Masters Series Episode #85 - Peter Rush
In this episode of the PR Masters Series, Art Stevens talks with Peter Rush, Chairman of Kellen, one of the world’s largest providers of management and services to professional and trade organizations..
What Every Journalist Wishes They Could Tell Every Publicist
In the dynamic interplay between journalists and publicists, a silent list of grievances and wishes often goes unexpressed.
Learning from Prince Andrew's PR Disaster
As a former head of corporate communications, I believe the most significant takeaway is the impact of personal and organizational dynamics on the decision-making process.
Top 10 Questions A PR Agency Seller Should Ask a Buyer Prospect at Their 1st Meeting
When considering the sale of a public relations agency, the initial meeting with potential buyers is a critical juncture that can shape the future of your business.
Ruder Finn Enhances Leadership Team with Key Appointments in Consumer and Creative Planning
Ruder Finn, a renowned communications and integrated marketing agency appointments Corinne Gudovic taking on the role of Head of Consumer and Tera Miller stepping in as Head of Creative Planning.