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Is a Super Bowl Ad Worth It? Communications Pros Weigh the $7 Million Investment
Are Super Bowl ads a brilliant marketing investment or a $7 million mistake? Experts reveal the truth behind the hype.
The Cracker Barrel Saga – A Lesson in Social Media Crisis Management
Cracker Barrel’s 2024 social media controversies—ranging from a discrimination scandal to backlash over policy changes—highlight the brand’s ongoing struggle to manage digital crises effectively.
Bucking the Trend - Why the Dunkin' Brands are Staying Apolitical
Despite claiming, that Dunkin’ Brand is apolitical and does not take political stands, the brand actually took a political stand by not taking a political stand.
Trump’s Second Term Begins With Lies, Lawbreaking, and Broken Promises—And It’s Only Day One
President Trump 2.0 is speaking with a Forked Tongue.
AI Is Poised to Make Google Obsolete in Just Four Years
AI tools like ChatGPT are disrupting Google’s dominance. Learn how to adapt with LLMO and stay ahead in the evolving search landscape.
Three PR Agencies Storm The Final Top 10 Rankings For 2024
The December 2024 PR rankings reveal a major industry shakeup with three new agencies breaking into the top 10, dethroning industry giants and reshaping the power players in public relations.
HUNTER and KWT Global Join Forces to Form Integrated Communications Leader
HUNTER and KWT Global are merging under the HUNTER brand to create a powerhouse agency, expanding corporate, B2B, and consumer marketing capabilities with an all-female executive leadership team.
Taylor Swift Steals the Super Bowl Spotlight While Brands Burn Millions on Pointless Ads
As the Super Bowl approaches, media attention shifts from football to pop culture, leaving brands with sky-high ad costs and little earned media impact.
Ruder Finn Shakes Up the Tech PR World with Tim Hurley Move at Touchdown
Ruder Finn, ranked third among U.S. PR agencies, strengthens its technology communications expertise with the appointment of Tim Hurley as Global Managing Director of Touchdown.
DAA’s Bold Move to Revolutionize the PR Industry With New Board Members
Carmella Glover leads the Diversity Action Alliance in a game-changing move, appointing new board members to drive the future of diversity in the PR industry.
Creator Economy Explosion Will Change How Brands Connect Forever
The creator economy is reshaping brand strategies, and communications professionals must adapt to stay ahead of the curve.
Meta's Controversial Policy Change Takes Center Stage at the Communications Town Hall
Insights on the implications of Meta’s policy changes on misinformation, brand safety, and the evolving landscape of social media communication from industry leaders.
PR Masters Series Episode #95 - Seth Linden
In this episode of the PR Masters Podcast, host Art Stevens interviews Seth Linden, president of Dukas Linden Public Relations , to discuss his journey from journalism to leading one of New York’s top financial services PR firms.
Bill Davies Leads Tech-Forward Agency Model at Racepoint Global
Bill Davies is reshaping Racepoint Global by blending experiential expertise with cutting-edge technology to drive growth and create impactful, integrated campaigns.
Why Last Year’s Headlines Exposed PR's Fatal Flaws and What You Need to Learn From Them
The first headlines of 2024 already offered key PR lessons—are we in for more of the same in 2025?
Professor Eddie Glaude, Jr. Discusses America at a Crossroads
Join Michael Zeldon on this MLK/inauguration day show where we will be speaking with Eddie Glaude, Jr. to discuss the crossroads at which America finds itself and his prescription for action.
Rebuilding Trust in a Fractured World Through Lessons from the 2025 Edelman Trust Barometer
The 2025 Edelman Trust Barometer underscores the critical role of communicators in combating misinformation and rebuilding trust amid deep societal grievances and widespread mistrust.
The Leadership Secrets That Make Martin Luther King Jr. an Icon of Change
Uncover the timeless communication strategies and leadership lessons from Dr. Martin Luther King Jr. that can inspire today's leaders to drive meaningful change.
Martin Luther King's Dream Under Attack as Trump's Inauguration Marks a New Era
Helio Fred Garcia examines how Trump’s policies and rhetoric threaten Martin Luther King Jr.'s vision of equality and justice.
Revolutionize Public Trust and Influence with This Game-Changing RFP Opportunity
Unlock a unique opportunity to transform the reputation of public clean water utilities by responding to NACWA’s groundbreaking RFP.

