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Mastering the Art of Meaningful Conversations with Charles Duhigg
Join Michael on That Said as he speaks with Pulitzer Prize-winning journalist Charles Duhigg about the science and strategy of effective communication, exploring how to master practical, emotional, and social conversations.
CommPRO Announces Lineup for February 20 Communications Town Hall
Join top industry leaders for CommPRO’s February 20 Communications Town Hall as they explore how the new administration’s policies are reshaping media strategy, corporate risk, and public relations in an open, interactive discussion.
M&A in PR is Heating Up as Buyers Line Up for 2025 Acquisitions
With M&A activity surging and private equity driving new opportunities, top industry dealmakers at the CommPRO + CommunicationsMatch™ breakfast revealed what agency owners need to know to capitalize on 2025 acquisitions.
What Communicators Can Learn from Kendrick Lamar’s Super Bowl Halftime Performance
Kendrick Lamar’s Super Bowl halftime performance was a masterclass in strategic communication, authenticity, and cultural storytelling, offering key lessons for brand messaging in high-stakes moments.
Why Experts Should Rethink Saying “Thanks for Having Me”
Experts on CNBC and beyond should retire the overused “Thanks for having me” and confidently own their expertise with a stronger sign-off.
It Doesn’t Always Have To Be The Super Bowl
Sports marketers need to rethink their reliance on mega-events like the Super Bowl and Olympics, as shifting consumer habits and rising costs make alternative sports sponsorships—such as women’s sports, soccer, and pickleball—a smarter, more effective investment.
Marketers Are Getting It All Wrong for Upfronts NewFronts Season and Nielsen’s Data Proves It
Nielsen’s latest cross-media insights reveal that advertisers clinging to outdated strategies are missing the mark—here’s what every communicator must learn to stay ahead in the 2025-2026 Upfronts/NewFronts season.
How Public Affairs and Communications Teams Can Navigate the “America First” Era
Foreign companies can’t afford to retreat from U.S. public affairs—winning over the swayable middle with a campaign-style PR strategy is the key to survival.
Why Brands Shouldn’t Give Up On TikTok…Yet
TikTok isn’t going anywhere—despite political debates and security concerns, the platform continues to shape digital culture, making it an essential space for brands looking to engage and grow their audiences.
Building a Hierarchy of Values Helps Businesses Navigate Ethical Challenges and Ideological Attacks
In a turbulent year, businesses and individuals must develop a hierarchy of values to navigate ethical dilemmas, defend against ideological attacks, and make principled decisions that align with their core beliefs.
Communications Town Hall to Address Media on the Brink as Fear and Lawsuits Crush
The upcoming Communications Town Hall will tackle the growing legal and political pressures on the media industry, following recent controversies over journalistic independence, corporate risk aversion, and content moderation.
Breaking News My Nightmares Are Gone Thanks to Trump and a Lifetime Supply of MAGA Steaks
After years of fearing foreign invasions, I finally found peace—thanks to Trump, tariffs, and an alarming amount of MAGA-branded merchandise.
Is a Super Bowl Ad Worth It? Communications Pros Weigh the $7 Million Investment
Are Super Bowl ads a brilliant marketing investment or a $7 million mistake? Experts reveal the truth behind the hype.
The Cracker Barrel Saga – A Lesson in Social Media Crisis Management
Cracker Barrel’s 2024 social media controversies—ranging from a discrimination scandal to backlash over policy changes—highlight the brand’s ongoing struggle to manage digital crises effectively.
Bucking the Trend - Why the Dunkin' Brands are Staying Apolitical
Despite claiming, that Dunkin’ Brand is apolitical and does not take political stands, the brand actually took a political stand by not taking a political stand.
Trump’s Second Term Begins With Lies, Lawbreaking, and Broken Promises—And It’s Only Day One
President Trump 2.0 is speaking with a Forked Tongue.
AI Is Poised to Make Google Obsolete in Just Four Years
AI tools like ChatGPT are disrupting Google’s dominance. Learn how to adapt with LLMO and stay ahead in the evolving search landscape.
Three PR Agencies Storm The Final Top 10 Rankings For 2024
The December 2024 PR rankings reveal a major industry shakeup with three new agencies breaking into the top 10, dethroning industry giants and reshaping the power players in public relations.
HUNTER and KWT Global Join Forces to Form Integrated Communications Leader
HUNTER and KWT Global are merging under the HUNTER brand to create a powerhouse agency, expanding corporate, B2B, and consumer marketing capabilities with an all-female executive leadership team.